Lead Generation Marketer (remote / onsite)

Belka Srl; Ravenna; Ibrido; EUR 30.000 - 40.000; Tempo pieno

Descrizione del lavoro

Belka Srl is seeking a Marketing Specialist to drive lead generation and execute innovative marketing strategies. The role involves content creation, campaign management, and CRM oversight, requiring proficiency in both English and Italian. Join a dynamic team focused on supporting SaaS companies with a competitive salary and remote work flexibility.

Servizi

Competitive salary

Remote work flexibility

Learning & Development budget

Weekly one-on-one meetings

Team-building activities

Competenze

• At least 2 years in B2B marketing for knowledge or professional service firms.
• C1 level in English and Italian.

Mansioni

• Designing and executing marketing plans.
• Generating inbound leads (MQL).
• Creating and optimizing landing pages and forms.

Conoscenze

Lead generation

Content creation

CRM management

Email marketing

Social media content production

Formazione

2 years in B2B marketing

Strumenti

Webflow

Mailchimp

Pipedrive

Descrizione del lavoro

Belka is a knowledge firm dedicated to helping Software as a Service (SaaS) companies grow. We craft product interfaces that deliver results and enhance product development. We are a curious team building and studying mobile and desktop applications, websites, and design systems, sharing our insights along the way.

Currently, we are a team of 15, mostly designers and engineers, working from Belka’s offices in Trento and Torino, with remote options.

We have a strong reputation, working with notable clients like Fatture in Cloud, Subito.it, NeN, Switcho, Spiagge.it, and Redokun. We aim to expand our team with more exciting projects and clients.

What we offer:

• Competitive salary: 30k€ to 40k€ plus results-based bonus, full-time permanent contract.
• Remote work: Flexibility to work remotely, with occasional visits to Trento headquarters (expenses covered).
• Work-life balance: No weekend work.
• Transparency and influence: Clear company strategy and active team input welcomed.
• Support: MacBook provided, lunches on us.
• Learning & Development: €1000 yearly budget for courses, conferences, books.
• Coaching: Weekly 1:1 meetings for personal growth and support.
• Fun: Regular retreats and team-building activities.

About You:

You are a professional in creating and implementing strategies to generate leads, attracting qualified contacts who could become clients.

Your responsibilities include:

• Designing and executing marketing plans
• Generating inbound leads (MQL)
• Expanding online presence
• Managing contact data in CRM
• Sharing knowledge via articles, webinars, videos, podcasts

In Belka, you will:

• Content Creation: Produce engaging content like blog posts, ebooks, whitepapers, webinars, infographics, videos.
• Manage ad campaigns on LinkedIn and other channels.
• Use marketing automation tools for email marketing, lead scoring, CRM management.
• Create and optimize landing pages and forms.
• Analyze campaign performance and optimize strategies.
• Collaborate with sales to qualify leads.
• Segment audiences for targeted campaigns.

We are looking for someone with:

• At least 2 years in B2B marketing for knowledge or professional service firms
• C1 level in English and Italian
• Experience with Webflow or no-code website builders
• Experience with Mailchimp or similar
• Experience with Pipedrive or similar CRM
• Ability to produce and publish social media content

You are likely to:

• Be brave, open to challenges, and growth-oriented
• Passionate about solving user problems
• Communicate clearly and concisely
• Work collaboratively, starting from others’ ideas
• Be motivated to learn and experiment
• Ask questions and share opinions openly
• Familiar with EOS Traction, Excel, multimedia content creation, event organization, community management
• Passionate about bullet points!

If you’ve read this far, congrats! If you like what we offer and meet the requirements, we’d love to hear from you.

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