Lead Generation Marketer (remote / onsite)

Belka Srl; Campania; Remoto; EUR 35.000 - 55.000; Tempo pieno

Descrizione del lavoro

Belka Srl is seeking a skilled B2B Marketing professional to design and execute strategies that generate leads and expand their online presence. This role involves content creation, managing ad campaigns, and collaborating with sales to convert qualified leads. The position offers remote work flexibility with a high emphasis on personal growth, continuous learning, and team building.

Servizi

Remote Work flexibility

Yearly budget for courses

Weekly 1:1 coaching meetings

Team-building activities

Lunches covered

MacBook provided

Competenze

• 2+ years in B2B marketing, preferably for knowledge or professional services.
• Proficiency in English and Italian (C1 level).

Mansioni

• Design and execute marketing plans.
• Generate inbound leads (MQL).
• Manage ad campaigns on LinkedIn.
• Analyze campaign performance and optimize strategies.

Conoscenze

Lead Generation

Content Creation

Marketing Automation

CRM Management

B2B Marketing

Social Media Management

Strumenti

Webflow

Mailchimp

Descrizione del lavoro

Belka is a knowledge firm dedicated to helping Software as a Service (SaaS) companies grow. We craft product interfaces that deliver results and enhance product development. We are a curious team building and studying mobile and desktop applications, websites, and design systems, sharing our insights along the way.

Currently, we are a team of 15, mainly designers and engineers, working from our offices in Trento and Torino, with remote options.

We have worked with notable clients such as Fatture in Cloud, Subito.it, NeN, Switcho, Spiagge.it, Redokun, among others.

Our goals : We are a successful company aiming to grow with more exciting projects and clients.

We offer :

• Remote Work : Flexibility to work from anywhere, with monthly visits to Trento headquarters (expenses covered).
• Transparency & Influence : Clear company strategy and opportunity to contribute ideas.
• Support : MacBook provided, lunches covered.
• Learning & Development : €1000 yearly budget for courses, conferences, books.
• Coaching : Weekly 1 : 1 meetings for personal growth and support.
• Fun & Community : Regular retreats and team-building activities.

About You :

You are a professional in creating and implementing strategies to generate leads, focusing on attracting qualified contacts who could become clients.

Your responsibilities include :

• Designing and executing marketing plans
• Generating inbound leads (MQL)
• Expanding online presence
• Managing contacts within CRM
• Sharing knowledge via articles, webinars, videos, podcasts

In Belka, you will :

• Content Creation : Produce engaging content like blogs, ebooks, whitepapers, webinars, infographics, videos.
• Manage ad campaigns on LinkedIn and other channels.
• Use marketing automation tools for email marketing, lead scoring, CRM.
• Create and optimize landing pages and forms.
• Analyze campaign performance and optimize strategies.
• Collaborate with sales to qualify leads.
• Segment audience for targeted campaigns.

We are looking for someone with :

• 2+ years in B2B marketing, preferably for knowledge or professional services.
• Proficiency in English and Italian (C1 level).
• Experience with Webflow or similar no-code website builders.
• Experience with Mailchimp or similar tools.
• Ability to produce and publish content on social media.

You are likely to be :

• Brave, open to challenges, growth-minded.
• Passionate about solving user problems.
• Clear and concise in communication.
• Collaborative, able to build on others' ideas.
• Motivated to learn and experiment.
• Asking questions and sharing opinions comfortably.
• Familiar with EOS Traction, Excel, multimedia content creation, event organization, community management.
• Passionate about bullet points!

If you've read this far, congratulations! If you like what we offer and meet the criteria, we look forward to your application.

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