Lead Data Analyst

beBeeData; Padova; In loco; EUR 35.000 - 55.000; Tempo pieno

Descrizione del lavoro

A leading company in data analytics is seeking a Senior Marketing Analyst. In this role, you'll analyze performance data from campaigns, design dashboards, and conduct SEO analysis. The position offers opportunities for continuous training, a positive work environment, and a focus on work-life balance.

Servizi

Continuous training programs

Positive work environment

Career opportunities

Wellbeing program

Competenze

• 2+ years of experience in digital/data-focused agency.
• Ability to interpret complex data and develop strategies.
• Fluency in English (minimum B2 level).

Mansioni

• Analyze campaign performance using metrics CPA, ROAS.
• Design dashboards in GA4 and Looker Studio for decision-making.
• Conduct multilingual SEO analysis to identify growth opportunities.

Conoscenze

Analytical mindset

Data interpretation

Multilingual SEO analysis

A/B testing

Strumenti

GA4

Looker Studio

Google Tag Manager

Search Console

Ubersuggest

Descrizione del lavoro

We're seeking a skilled Senior Marketing Analyst to join our team. As a key member of the marketing team, you will be responsible for analyzing performance data from Google Ads campaigns and other paid channels, identifying areas for improvement, and developing strategies to optimize online visibility.

Key Responsibilities :

• Analyze campaign performance using metrics such as CPA, ROAS, and conversion rates.
• Design advanced dashboards in GA4 and Looker Studio to visualize data and facilitate decision-making.
• Configure and manage events and conversions through Google Tag Manager to ensure accurate tracking.
• Conduct multilingual SEO analysis using tools like Ubersuggest to identify growth opportunities and propose targeted actions.
• Collaborate with the web team to test new solutions (A / B testing) and implement data-driven on-page SEO optimizations.

Requirements :

• A minimum of 2 years of experience in a digital or data-focused agency with a strong analytical mindset.
• The ability to interpret complex data and develop actionable strategies.
• Proficiency in tools like GA4, Looker Studio, Google Tag Manager, Search Console, and Ubersuggest.
• Experience with international / multilingual SEO projects and understanding of organic positioning dynamics.
• Familiarity with Google Ads campaign structure and key performance KPIs.
• Fluency in English (minimum B2 level).

Why Join Us?

• Continuous Innovation : We invest in cutting-edge technology and innovation, offering employees challenging projects.
• Positive Work Environment : We foster collaboration and value employee ideas, regularly organizing company events.
• Professional Growth : We provide continuous training programs, individual coaching, and career opportunities.
• Work-Life Balance : Our wellbeing program promotes work-life balance and employee well-being.