Junior Strategist Intern

VML; Roma; Hybrid; EUR 6,700 - 10,000; Full time

Job summary

VML in Rome is seeking a Junior Strategy Intern to join the strategic team. You will support brand and communication strategy development for Italian and international clients, conducting competitive analyses and trend research.

You’ll learn to decode cultural trends, assist in drafting documents and creative briefs, and adapt to fast-paced, dynamic environments. A strong English ability and curiosity are essential for success in this role.

Qualifications

• Curiosity and analytical mindset to support strategic research.
• Ability to work in fast-paced and dynamic environments.
• Strong writing skills and excellent English.

Responsibilities

• Competitive landscape analysis.
• Brand analysis: values and distinctive assets.
• Research on target audiences.
• Research and decoding of dominant or emerging cultural trends.
• Support in drafting documents and creative briefs.

Skills

Curiosity

Analytical mindset

Writing skills

Excellent English

Job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting‑edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.

Il contesto

VML cerca un* Junior Strategy Intern da inserire all’interno del reparto strategico di Roma.

La persona supporterà il team nella ricerca e nello sviluppo di strategie di brand/comunicazione per clienti italiani e internazionali.

Cosa farai e imparerai

• Analisi dello scenario competitivo
• Analisi della marca, dei suoi valori e degli asset distintivi
• Ricerca su target audience specifiche
• Ricerca e decodifica di trend culturali dominanti o emergenti
• Supporto nella scrittura di documenti e brief creativi

Cosa cerchiamo

• Curiosità spiccata
• Attitudine analitica
• Affinità con contesti lavorativi molto rapidi e dinamici
• Interessi multidisciplinari
• Dimestichezza con linguaggi e trend social
• Buone capacità di scrittura
• Ottima conoscenza dell’inglese

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.