Junior Digital Strategist_Internship

VML HEALTH; Milano; Ibrido; EUR 10.000 - 13.000; Tempo pieno

Vantaggi offerti da questo lavoro

Hybrid work model

Descrizione del lavoro

VML Health is seeking a Junior Digital Strategy Intern to join our team. This internship is designed as a learning journey where you work with senior digital strategists to understand how data, channel dynamics, and digital ecosystems create impactful healthcare communication strategies.

If you have a passion for digital innovation and a desire to learn, this role offers hands-on experience in a top-tier global agency environment with a hybrid work model.

Competenze

• Educational background: Degree (or ongoing Master’s) in Marketing, Digital Communication or a related field.
• Passion for digital marketing channels, omnichannel trends, and emerging technologies.
• Analytical mindset with ability to translate data into insights.
• Strong communication skills and ability to build clear decks (PowerPoint/Keynote).

Mansioni

• Understand the Customer Journey and analyze audience needs and touchpoints.
• Build Digital & Omnichannel Ecosystems connecting channels into cohesive ecosystems.
• Design Integrated Campaigns for pharma and healthcare clients.
• Master Data & Analytics to translate numbers into actionable stories.
• Execute & Track Digital Tactics across social, ads, and events and measure KPIs.
• Support Pitching & New Business with research and deck preparation.
• Cross-Functional Collaboration with creative, medical, and technical teams and external suppliers.

Conoscenze

Digital marketing curiosity

Analytical mindset

Communication skills

English fluency

Formazione

Marketing/Digital Communications

Descrizione del lavoro

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

About Us

VML Health is a global leader in healthcare communications. Our mission is to create groundbreaking experiences that not only inform but truly transform and improve people's lives. Through a unique synergy of deep scientific expertise and cutting-edge creative solutions, we deliver impactful campaigns for leading pharmaceutical, biotech, and healthcare players worldwide. We believe that creativity is the driving force for generating significant change in the world of health.

THE ROLE

VML Health is looking for a Junior Digital Strategy Intern to join our team. This internship is designed as a learning journey where you will work alongside senior digital strategist to understand how data, channel dynamics, and digital ecosystems come together to build impactful healthcare communication strategies. If you have a strong passion for digital innovation, eagerness to learn, and an interest in understanding the full customer journey—from web and social media to CRM and live events—this role will offer you hands‑on experience in a top‑tier global agency environment.

What You Will Learn & Do

• Understand the Customer Journey: Learn how to analyze audience needs, behaviors, and healthcare provider (HCP) touchpoints across the full customer journey to build meaningful engagement strategies.
• Build Digital & Omnichannel Ecosystems: Discover how to connect different channels (websites, apps, CRM, social media, paid media, and event-based digital activations) into cohesive, personalized ecosystems.
• Design Integrated Campaigns: Assist in brainstorming and designing insightful, innovative, and effective campaign strategies tailored for pharma and healthcare clients.
• Master Data & Analytics: Develop skills in analyzing digital metrics, interpreting audience data, and translating numbers into clear, actionable stories (data storytelling).
• Execute & Track Digital Tactics: Gain practical experience in supporting social media campaigns, online ads, and event-based engagement activities, learning how to track performance against KPIs.
• Support Pitching & New Business: Learn how strategic proposals are built for new business pitches, contributing research, trend analysis, and deck preparation.
• Cross-Functional Collaboration: Learn project management fundamentals by working closely with creative, medical, and technical teams, as well as external suppliers.

What We Are Looking For

• Educational Background: Degree (or ongoing Master’s) in Marketing, Digital Communication or a related field.
• Passion for Digital: A genuine curiosity about digital marketing channels, omnichannel trends, and emerging technologies.
• Analytical Mindset: Basic understanding of digital metrics and a desire to learn how to translate data into strategic insights.
• Communication Skills: Good presentation skills and proficiency in building clear presentation decks (PowerPoint/Keynote).
• Languages: Fluency in English (written and spoken) is required, as you will work in an international environment.
• Personal Attributes: Ambition, energy, curiosity, and an eager-to-learn, proactive attitude.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information,please visit www.vml.com, andfollowalong on Instagram,LinkedIn, andX.