Head Of Social & Content Marketing

SAGIO; Milano; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading luxury fashion company in Milan is seeking a skilled Social Media Strategist to develop and execute bold, data-driven strategies. The ideal candidate will have over 5 years of experience in digital marketing within the luxury sector, with strong skills in content creation, targeting, and social media management. Responsibilities include managing campaigns, liaising with teams, and optimizing performance across various platforms. Please submit your CV and portfolio for consideration.

Competenze

• 5+ years of experience in social media and digital marketing within luxury fashion.
• Strong command of targeting and paid social strategy across Meta, Google, and TikTok.
• Proven expertise in targeting and paid social strategy.

Mansioni

• Develop and execute data-driven social media strategies.
• Create visually compelling, on-brand content.
• Own targeting and optimize ad performance.

Conoscenze

Social media strategy

Content creation

Paid social strategy

Analytical skills

Communication skills

Formazione

Degree in Marketing or Communications

Strumenti

Meta Business Suite

GA4

Klaviyo

Descrizione del lavoro

Develop and execute bold, data-driven social media strategies that grow our audience, boost brand awareness, and drive revenue.

Create visually compelling, on-brand content, think videos, carousels, reels, infographics, stories, and campaign copy that sticks.

Own targeting :

define audiences, test segments, and optimize ad performance across Meta, TikTok, and Google.

Plan, launch, and manage social campaigns aligned with our seasonal drops and brand narratives.

Coordinate email marketing campaigns (concept to send) and optimize for open / click / conversion rates.

Collaborate with design, PR, and sales teams to ensure brand consistency across channels.

Support with marketing partnerships, event promotion, and cross-platform initiatives.

5+ years of experience in social media and digital marketing within luxury fashion.

Strong command of targeting and paid social strategy across Meta, Google, and TikTok.

Proven expertise in targeting and paid social strategy.

Analytical mindset with the ability to turn data into action.

Top-tier communication skills and a talent for brand storytelling.

Up-to-date knowledge of social algorithms, trends, and tools (Meta Business Suite, GA4, Klaviyo, etc.).

Degree in Marketing, Communications, or similar field preferred.

Have a network of influencers or content creators.

Understand the rhythms of seasonal fashion calendars and product launches.

Know your way around SEO, CRM, and email flows.

Send your CV, portfolio (or socials you’ve managed), and a short note on why you're a perfect fit to