Head of Project Marketing & Communications

Kerry Project Logistics; Brescia; In loco; EUR 50.000 - 80.000; Tempo pieno

Descrizione del lavoro

Une entreprise dynamique de logistique recherche un Head of Project Marketing & Communication pour diriger les initiatives marketing et stimuler la croissance de l'entreprise. Le candidat idéal aura une solide expérience en marketing, un diplôme pertinent, et sera capable d'analyser et d'optimiser les campagnes pour atteindre les objectifs commerciaux. Ce rôle stratégique implique la gestion d'équipe et des collaborations étroites avec différents départements tout en maintenant un budget marketing efficace.

Competenze

• Expérience de 8 ans en marketing corporate ou rôle similaire.
• Expertise dans les secteurs de l'énergie, service, logistique, ingénierie appréciée.
• Compétences en marketing numérique et outils associés.

Mansioni

• Développer et mettre en œuvre des stratégies de marketing.
• Analyser les métriques marketing et optimiser les stratégies.
• Collaborer avec des équipes transversales.

Conoscenze

Pensée stratégique

Créativité

Analyse de données

Gestion de projet

Formazione

Bachelor en Marketing ou Administration des affaires

Master en Marketing (préféré)

Descrizione del lavoro

The Head of Project Marketing & Communication is responsible for developing and executing marketing strategies that enhance the company’s brand and drive business growth. This role involves overseeing marketing campaigns, managing the marketing team, and collaborating with cross-functional teams to align corporate messaging and marketing initiatives with the overall business objectives.

Key Responsibilities :

• Develop and implement comprehensive marketing strategies to promote the company's products and services.
• Ensure the effective execution of marketing plans.
• Oversee the creation of marketing materials, including brochures, presentations, and digital content.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Analyze marketing metrics and performance to assess campaign effectiveness and optimize strategies.
• Collaborate with sales, product development, and other departments to align marketing efforts with business goals.
• Manage budget allocated for marketing initiatives and ensure cost-effective operations.
• Build and maintain relationships with external partners, vendors, and agencies.

Qualifications :

• Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree preferred.
• 8+ years of experience in corporate marketing or a related role.
• expertise in Energy, Service, Logistics, Engineering company would be preferred.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Proficiency in digital marketing channels and tools.
• Strong analytical and problem-solving abilities.

Skills :

• Strategic thinking and creativity.
• Ability to work in a fast-paced environment and manage multiple projects.
• Proficient in data analysis and reporting.