Head of Media and Communication

Carrefour; Milano; In loco; EUR 80.000 - 120.000; Tempo pieno

Descrizione del lavoro

A leading company in the retail industry, Carrefour, is seeking a Head of Media and Communication in Milan. This role involves developing strategic media initiatives, overseeing a communications team, and driving brand engagement. Ideal candidates will have a passion for digital marketing and a proven track record in managing comprehensive media strategies within dynamic environments.

Servizi

Corporate welfare and lunch vouchers

Tailored training programs

Flexible work environment

Competenze

• Minimum 10 years of experience in Marketing Media and Communication roles.
• Deep understanding of Digital Marketing, including SEO, SEM, and Social Media.
• Excellent project management and problem-solving skills.

Mansioni

• Develop and implement communication strategy aligned with business objectives.
• Manage the Communications Department's staff, budget, and resources.
• Monitor and evaluate campaign effectiveness.

Conoscenze

Digital Media

Brand Management

Project Management

Problem Solving

Interpersonal Skills

Descrizione del lavoro

Carrefour - Head of Media and Communication

Reporting to the Chief Marketing Officer, we are seeking a highly qualified Head of Media and Communication to join our team. This role is primarily responsible for Media Strategy and Planning, creating and implementing Advertising Campaigns, Social Media Strategy, Content Creation (ATL / BTL), post-campaign evaluation, and managing relationships with media agencies and main media partners.

What do we expect from you?

• Minimum of 10 years of experience in Marketing Media and Communication roles, preferably in CPG / FMCG or Retail.
• Deep understanding of Digital Media, Brand Management, Strategic Messaging, and Digital Marketing (SEO, SEM, Performance Marketing, Social Media, and emerging digital trends).
• Excellent problem-solving abilities.
• Proven project management skills with the ability to lead and deliver projects on time and within budget.
• Passion for engaging consumers and businesses.
• Collaborative, team-oriented, with strong interpersonal skills.
• Empowered to make bold decisions and take a stand when necessary.

What will you do?

• Develop and implement a comprehensive communication strategy aligned with business objectives.
• Manage the Communications Department, including staff, budget, and resources.
• Adapt strategic plans based on competitive and complex environments.
• Oversee the production of high-quality communication content.
• Monitor and evaluate the effectiveness of campaigns, using data to improve efforts.
• Build and maintain strong relationships with media partners.
• Collaborate with marketing teams, including Insight and Trade Marketing.
• Establish objectives, metrics, and strategies to achieve divisional goals.
• Work with other departments to create data-driven communication plans.
• Advise senior leadership on media and communication strategies.

What can we offer you?

• Hybrid working environment.
• Corporate welfare and lunch vouchers.
• Tailored training programs.
• A structured company investing in innovation and digital technology.
• A welcoming, flexible work environment.

What are the next steps?

We are waiting for your CV! If this role isn't for you, please check other postings on our Job Offers page.

Where will you work?

Our HQ is located in Park West, Via Bisceglie 66, Milan. Carrefour offers flexible work arrangements, combining office and remote work.

Carrefour operates in the retail industry across Italy with over 1,200 stores, including franchising, online shopping, and an omnichannel approach. We are committed to diversity, inclusion, and equity, promoting equal pay and opportunities for all.