Global Trade Marketing Specialist (f/m/d)

Loacker Austria; Trentino-Alto Adige; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

Loacker Austria is seeking a Trade Marketing Manager for its Global Trade Marketing team in Bozen/Bolzano. This role involves developing international marketing strategies, conducting market analysis, and optimizing trade processes to enhance brand visibility. Ideal candidates will have a university degree, experience in FMCG, and strong analytical and interpersonal skills. Join a family-owned company that values sustainability and offers flexible working options.

Servizi

Flexible working hours

Home office opportunity

Structured onboarding plan

Company restaurant with healthy cuisine

Competenze

• 3–5 years of experience in Trade Marketing, preferably in FMCG.
• Fluent in English and Italian, German is a plus.
• Experience in promotional activations and sell-out analysis.

Mansioni

• Support strategy development for international trade marketing.
• Conduct market and shopper analysis.
• Collaborate with teams for go-to-market strategies.

Conoscenze

Analytical skills

Problem-solving

Interpersonal skills

Communication

Proactive mindset

Formazione

University degree in Business, Marketing, Economics

Descrizione del lavoro

We are looking for a dynamic,analytical, and internationally minded professional to join our Global TradeMarketing team. If you are passionate about FMCG, brand activation, and globalmarkets, we would love to hear from you!

Your Responsibilities:

• Strategy Development & Execution:Support the creation and implementation of internationaltrade marketing strategies to enhance brand visibility and drive sell-outacross key channels.
• Market & Shopper Analysis:Conductongoing analysis of market trends and shopper behavior to tailorstrategies to local needs.
• Go-to-Market & Localization:Collaboratewith local marketing and sales teams to adapt central initiatives andsupport retail negotiations with compelling trade stories.
• Category Management:Contributeto optimizing assortment, pricing, and shelf strategy in partnership withinternational distributors.
• Performance Tracking:Monitortrade marketing initiatives using defined KPIs and help identify bestpractices for continuous improvement.
• Commercial Process Governance:Assistin standardizing key commercial processes in line with global guidelines.
• Channel Strategy & Portfolio Management:Support the development and execution of channel-specificstrategies and align local product portfolios with global standards.

Your Profile:

• University degree in Business, Marketing, Economics, or a relatedfield.
• 3–5 years of experience in Trade Marketing, Shopper Marketing, orCustomer Marketing within the FMCG sector, ideally in an internationalcontext.
• Proven experience in promotional activations, POP materials,sell-out analysis, and cross-functional collaboration.
• Experience in international markets or within a global HQ is astrong asset.
• Strong analytical and problem-solving skills.
• Proactive and results-driven mindset.
• Excellent interpersonal and communication skills.
• Ability to manage projects independently while workingcross-functionally.
• Languages: Fluent in English and Italian; German is a plus.

What We Offer:

• An international, family-owned company that cares about people andthe planet
• Exciting role with a wide range of tasks and responsibilities
• Structured onboarding plan that enables our new employees to jointhe company quickly and successfully
• Fun at work, a friendly, collegial relationships at eye level, aswell as the commitment to common goals
• Opportunities for home office 1-2 days a week

Location:Bozen/Bolzano

Your contact person for this position:
Stefanie Prader
Talent Acquisition

To us, Goodness means celebrating and embracing the unique diversity of every individual.
We foster a respectful, inclusive and empowering environment where discrimination has no place.
Our decisions account for long-term environmental and social impacts, and we’re dedicated to building meaningful, lasting relationships.

Ready to join us in choosing Goodness? Explore our career opportunities and join the Loacker team!

What awaits you

• International and family owned company

• Professional and Personal development supported by a dedicated plattform

• Jobspecific, structured and detailed onboarding phase

• Company restaurant with wholesome and healthy cuisine

• Flexible working hours and home office opportunity (if the job allows that)

• And a whole lot of crispy wafers...

Goodness is a choice