Global Marketing Director, Assurance Services
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Global Marketing Director, Assurance Services
Location: Remote based UK&I / Europe (with global travel)
Reports to: President, Assurance Services (dotted line into Commercial team)
At BSI, we’ve been at the forefront of driving trust, safety, and excellence for over a century. Now, we’re seeking a visionary Global Marketing Director to lead the marketing strategy for our Assurance Services division—home to certification, training, and internal & supplier audit services that help organizations improve performance and build resilience.
This is your opportunity to be a strategic force in a purpose-led, globally recognised organisation.
What You’ll Do
As our Global Marketing Director, you’ll drive the global marketing strategy for Assurance Services across markets and sectors. Your remit? End-to-end leadership: from brand development and digital transformation to demand generation and go-to-market execution.
You Will
- Craft and execute a high-impact global marketing strategy aligned with BSI’s commercial and brand goals.
- Build a modern, insight-driven marketing function focused on customer centricity, digital excellence, and measurable results.
- Lead integrated global campaigns, product marketing, and client segmentation to drive awareness, engagement, and revenue.
- Partner with the Assurance Leadership Team to co-create market strategies and enable commercial success.
- Inspire and develop a high-performing, globally dispersed marketing team—fostering inclusion, innovation, and accountability.
- Set and monitor KPIs including lead generation, brand visibility, and campaign ROI.
Why This Role Matters
This is a
mission-critical leadership position at the heart of BSI’s growth. As the marketing voice of our Assurance Services division, you’ll play a pivotal role in shaping how global businesses perceive, engage with, and benefit from BSI’s trusted services.
What You’ll Bring
We’re looking for a dynamic marketing leader with a global mindset and sharp commercial acumen. You’ll have:
- Significant international B2B marketing experience, ideally within professional services.
- A proven track record of developing and delivering successful, insight-led marketing strategies.
- Inspirational leadership skills – experienced in leading globally dispersed, matrixed teams.
- The ability to balance strategic thinking with hands-on execution.
- Outstanding stakeholder and communication skills – comfortable influencing C-suite leaders.
- A passion for data, customer insight, digital innovation, and measurable impact.
What We Offer
- A high-impact, senior leadership role with global scope.
- The chance to shape the future of BSI’s most recognisable and revenue-driving division.
- A values-driven organisation with a mission to inspire trust for a more resilient world.
- A collaborative and purpose-led culture committed to excellence, integrity, and innovation.
- Opportunities for international travel and cross-functional influence at the highest levels.
Ready to Drive Global Change?
Join us as we help businesses worldwide embed excellence, trust, and resilience. Apply today to become the strategic force behind the future of BSI’s Assurance Services.
Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.
BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.