Global IT Digital Marketing Specialist

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

Role Context and Mission

The Global IT Specialist Social Media and Experiential will be part of the Global IT Marketing CoE and will contribute to enhancing our digital presence and improving customer engagement through innovative technology solutions. We aim to be the most respected IT organization within our industry, consistently delivering IT service excellence and fostering strong business partnerships.

We are looking for a proactive, passionate, and informed resource to support our social media and experiential toolsets. This individual will play a key role in developing and implementing digital strategies that align with our overall business objectives. The ideal candidate will be well-versed in digital trends and possess a strong understanding of social media platforms and experiential marketing, with an analytical mindset and the ability to manage and interpret data.

Key Responsibilities:

• Develop and implement a technology product portfolio for social media and experiential toolsets that meet the needs of the marketing business objectives.
• Collaborate with global and local marketing teams to create a multi-year plan for delivering IT-supported business capabilities.
• Take ownership of the social media and experiential marketing IT landscape and architecture.
• Be a subject matter expert in designing and recommending appropriate social media and experiential marketing solutions.
• Develop and evangelize best-in-class examples of social media and experiential marketing solutions, highlighting their business value.
• Maintain a high standard of delivery for social media and experiential marketing projects, ensuring risks, issues, dependencies, and project status are communicated to stakeholders.
• Identify and implement innovative digital technologies to enhance social media and experiential marketing efforts.
• Work autonomously and manage time effectively to meet deadlines and deliver high-quality work.

Experience & Education

• Minimum 2 years of experience in social media and experiential marketing, with a focus on digital trends and technologies.
• Strong understanding of social media platforms, digital marketing, and experiential marketing strategies.
• Experience in delivering projects using agile methodologies.
• Familiarity with consumer journey mapping and design thinking methodologies.
• Excellent communication and stakeholder management skills.
• University degree in Marketing, Business Administration, or a related field preferred.

Skills

• Proactive and passionate about digital trends and technologies.
• Strong background in social media and experiential marketing solutions.
• Proficient in agile and DevOps IT delivery and support methodologies.
• Excellent project management skills.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse and cross-functional teams.
• Strong demonstration of proactive working ethic.
• Ability to work in a dynamic environment and manage multiple projects simultaneously.
• Fluency in English is a must; knowledge of additional languages is a plus.

Additional Requirements:

• Willingness to travel as needed.

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.