Global Brand Creative Senior Specialist

Global Brand Creative Senior Specialist

Amplifon is the global leader in the retail hearing care industry. Over 20,000 professionals across 26 countries, representing more than 100 nationalities, work within a global network of 9,500 points of sale to empower people to rediscover the emotions of sound. We believe our people are our greatest asset, and investing in talent engagement, professional development, and recognition is key to our success.

Who we are

Amplifon is an Italian multinational company specializing in hearing care solutions and services, offering expertise, customization, and consumer care. Our extensive network spans 26 countries, with over 20,000 professionals committed to making sound accessible and meaningful daily.

Joining Amplifon means making your voice heard, building strong relationships, and creating a tailored career path. We provide support, tools, and growth opportunities, with colleagues who motivate and inspire.

We are recruiting a Global Brand Creative Senior Specialist within our Global Marketing Brand team. This role involves overseeing brand and digital content activities at a global level, supporting regions such as EMEA, APAC, and the Americas to manage communication tools effectively and drive profitable brand growth.

Key Responsibilities

• Identify locally relevant consumer insights and develop strategies that align with consumer and company objectives.
• Design multi-channel communication campaigns, from strategic planning to production and delivery, translating customer insights into compelling ideas.
• Execute 360° integrated campaigns across ATL, BTL, and digital channels, including content creation for social media, banners, landing pages, and websites.
• Develop social media content focused on consideration and conversion.
• Monitor and analyze campaign performance and ROI, liaising with countries for data collection and insights.
• Coordinate with the Global Digital department to ensure consistency across communication platforms.
• Build and maintain effective relationships with local teams to understand and support their specific needs, balancing collaboration and governance.
• Manage relationships with external partners such as digital agencies and creative consultants.
• Oversee and evolve the brand visual identity and guidelines to align with business strategies and local adaptations.

Qualifications and Skills

• University Degree in Business Administration, preferably with a focus on Marketing, Brand, Communication, or Media.
• At least 4-5 years of relevant marketing experience in multinational companies, with a proven track record in end-to-end campaign design.
• Experience in deploying integrated 360° campaigns across ATL, BTL, and digital channels.
• Strong relationship management skills with internal and external stakeholders.
• Structured, strategic thinker with analytical skills.
• Proactive team player capable of handling complex projects.
• Fluent in Italian and English, with a desire to work in multicultural, dynamic teams.
• Willing to travel.
• Excellent command of Microsoft Office suite.

Amplifon promotes a Winning Culture and offers a hybrid working policy, allowing employees to work remotely up to 9 days per month.