Social Media Marketing Specialist

JR Italy; Rimini; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An innovative company in the financial technology sector is looking for a talented Social Media Marketing Specialist to join their dynamic team. In this role, you will leverage your expertise in social media management to create and implement effective organic marketing strategies that resonate with traders and enhance the company's online presence. You will collaborate with various departments, analyze social media metrics, and continuously optimize content to drive engagement. This is an exciting opportunity to work in a friendly international environment while contributing to the growth of a cutting-edge software platform.

Servizi

Paid annual and sick leave

Compensation for new equipment and software

Sponsorship of training

Great international team and friendly environment

Competenze

• At least 2 years of experience in social media management.
• Proficiency in social media platforms like Facebook and Instagram.

Mansioni

• Develop and execute a comprehensive social media marketing strategy.
• Generate and share engaging content that builds connections with traders.

Conoscenze

Social Media Management

Content Creation

Audience Engagement

Analytical Skills

Communication Skills

Formazione

Bachelor's Degree in Marketing or Related Field

Strumenti

Canva

Adobe Creative Suite

Figma

Hootsuite

Sprout Social

Descrizione del lavoro

Social network you want to login/join with:

Social Media Marketing Specialist, Rimini

Client: Bookmap

Location:

Job Category: Other

-

EU work permit required:

Yes

Job Reference:

155248298646359244833710

Job Views:

1

Posted:

02.05.2025

Expiry Date:

16.06.2025

Job Description:

Bookmap is a cutting-edge data visualisation and trading software platform for stocks, futures, and cryptocurrency traders.

We are seeking a social media marketing specialist with at least 2 years of experience in a similar role, capable of identifying audiences, collaborating with a marketing team, and implementing organic social media campaigns that generate demand for software products. Experience in the financial services or trading sector is a plus.

The successful candidate will develop a thorough understanding of our products, customers, market/industry trends, and competition. They will create and maintain a strong online presence for our growing company. As a Social Media Marketing Specialist, your role will be to implement a comprehensive online organic social media marketing strategy across all our accounts and web properties. This includes:

1. Building and executing a holistic media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
2. Generating, editing, publishing, and sharing daily content (original text, images, videos, or HTML) that builds meaningful connections with traders, responding to questions, and managing our community.
3. Crafting compelling, brand-aligned copy for social media posts that resonate with our audience and drive engagement.
4. Optimizing company pages within each platform to increase the visibility of the company's social content.
5. Managing all user-generated content in line with the moderation policy for each community, engaging with users by answering questions, directing them to appropriate departments, and providing a valuable experience.
6. Creating and managing editorial calendars and syndication schedules.
7. Continuously improving our social media presence by analyzing social data/metrics, insights, and best practices, creating weekly reports, and acting on this data to increase community size and engagement.
8. Collaborating with other departments to manage reputation, identify key players, and coordinate actions, including live streaming and special events on our web properties and partner sites.

Requirements:

• At least 2 years of experience in social media management or a related field.
• Proficiency in social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Experience with design tools (e.g., Canva, Adobe Creative Suite, Figma) to create visually appealing posts.
• Knowledge of social media scheduling tools (e.g., Hootsuite, Sprout Social, Metricool) to streamline content management.
• Strong communication skills, attention to detail, and creativity.
• Bonus: Experience in specific industries (e.g., tech, finance, e-commerce) or a background in content creation for digital-first brands.

What we offer:

• Paid annual and sick leave
• Compensation for new equipment and software
• Sponsorship of training
• A great international team and friendly environment