Digital Communication Manager (THIS IS NOT A REMOTE TRAINEESHIP)

X23 Srl; Italia; Remoto; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading company is offering a Digital Opportunities Traineeship for students or recent graduates. This full-time position focuses on developing marketing strategies, managing campaigns, and engaging with target audiences. Candidates will gain hands-on experience in business strategy, advertising, and public relations.

Competenze

• Student or recent graduate from an Erasmus+ country.
• Knowledge in advertising, business, or management.

Mansioni

• Develop business strategy and marketing plans.
• Engage and communicate with target audiences.
• Manage social media channels and create content.

Conoscenze

Communication

Interpersonal Skills

Strategic Thinking

Creativity

Analytical Skills

Flexibility

Teamwork

Formazione

Business or Management

Communications

Marketing

IT or Computer Science

Descrizione del lavoro

Business Studies and/or Management Science, Communication and Information Sciences, Languages and Philological Sciences

This is a Digital Opportunities Traineeship (DOT). If you want to apply for this internship, please remember that you have to be a student or recently graduated from one of the 33 Programme Countries participating in Erasmus+ or the Horizon 2020 Associated Countries.
Before applying for a Digital Opportunity Traineeship, we encourage you to check with your university if you are eligible for Erasmus+ traineeship. You can read more about DOTs on our information page.

General information

Duration: 6 months

Commitment: Full-time

Description

The candidate will contribute to and develop business strategy, marketing plans, pre-commercialisation plans, as well as integrated communication and engagement campaigns to promote a product, service, or idea. This is a varied role, which involves:

• planning
• advertising
• public relations
• event organisation
• distribution
• sponsorship
• research

Responsibilities

The candidate will work closely with the Innovation Strategy Director and the Project Managers, with the following responsibilities:

• create awareness of and develop the brand to be marketed
• engage and communicate with target audiences and build and develop customer relationships
• assist with marketing plans, advertising, direct marketing, and social media campaigns
• support the Director in delivering activities
• source advertising opportunities and place advertisements according to the media channel selected
• write and proofread marketing copy for online and print campaigns
• produce creative content, including videos and blog posts
• manage social media channels (e.g., Twitter, Facebook, LinkedIn) to enhance engagement
• organise events such as conferences, seminars, receptions, and exhibitions
• source and secure sponsorship
• liaise with designers and printers and organise photo shoots
• coordinate the distribution of marketing materials
• maintain and update customer databases
• conduct market research using customer questionnaires and focus groups
• develop relationships with key internal and external stakeholders

What you will learn

• develop and implement marketing strategies as part of wider sales and marketing programmes
• evaluate and review marketing campaigns, advertising, and SEO to ensure effectiveness
• monitor marketing performance and ROI, and prepare reports for management
• monitor and report on competitor activity
• manage external agencies for events, press relations, editorial requests, presentations, and online activities
• oversee and manage the marketing budget

Qualifications

• advertising
• business or management
• communications
• IT or computer science
• marketing

Skills

• communication and interpersonal skills
• commercial awareness and business acumen
• strategic thinking
• copywriting and design skills for print and online materials
• creativity
• analytical skills for evaluating campaigns
• drive and self-motivation
• flexibility
• ability to work under pressure
• teamwork and relationship-building skills
• influencing and negotiation skills
• IT and social media proficiency
• foreign language skills, beneficial for multinational companies