PR&Marketing Executive

JR Italy; Biella; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading global hospitality company seeks a PR & Marketing Executive to enhance brand awareness and manage marketing initiatives. The role involves executing marketing plans, developing promotional materials, and maintaining effective media relations. Ideal candidates will have marketing experience and excellent communication skills, contributing to a dynamic team focused on delivering exceptional guest experiences.

Competenze

• Experience in marketing and/or press relations in a similar environment.
• Understanding of marketing and PR strategies.

Mansioni

• Executing the hotel’s marketing plan to increase brand awareness.
• Managing media relations and monitoring social media activity.
• Supporting marketing events, sponsorships, and exhibitions.

Conoscenze

Communication

Analytical Skills

Creativity

Formazione

College-level education

Strumenti

MS Office

Descrizione del lavoro

A PR & Marketing Executive plays an important role in supporting the Line Manager to achieve key objectives aligned with the annual marketing and PR plan, current initiatives, and relevant activities. The marketing and PR team is integral in coordinating all functions to meet commercial targets. The role involves managing projects related to marketing, media relations, internal communications, and performing administrative duties.

What will I be doing?

As a PR & Marketing Executive, you will be responsible for executing the hotel’s marketing plan to increase brand awareness, communicate promotions, and meet business needs. Your tasks will include:

1. Supporting the delivery and monitoring of marketing and PR campaigns, reporting on performance as directed by the Line Manager.
2. Developing promotional materials, maintaining media libraries, and supporting media relations activities.
3. Promoting hotel marketing activities to media outlets covering F&B, rooms, and events.
4. Assisting with internal communication activities such as press releases, newsletters, and speeches for executives.
5. Supporting marketing events, sponsorships, exhibitions, and property inspections.
6. Managing media relations, including social media monitoring, press kit updates, and coordinating interviews.
7. Organizing media familiarization trips and supporting hotel filming and photoshoots.
8. Monitoring social media activity, responding to customer posts, and ensuring brand consistency across collateral.
9. Supporting loyalty marketing initiatives and ensuring effective online content management.

Managing Execution

Your responsibilities include executing content management across channels, developing reports, maintaining databases, and conducting competitive analysis to align with PR efforts. You will also ensure all marketing and PR content is current, organized, and compliant with brand standards.

Developing Talent

The role emphasizes self-development rather than team development.

Building Relationships

You will establish and maintain effective relationships with hotel departments, external media, community organizations, and agencies, supporting teamwork and external partnerships.

What are we looking for?

• Experience in marketing and/or press relations in a similar environment.
• Excellent communication skills in English; proficiency in native language preferred based on location.
• Strong analytical skills and ability to work under pressure.
• College-level education or equivalent experience.
• Understanding of marketing and PR strategies, proficiency in MS Office, and budget management.
• Commercial awareness, decision-making skills, and professional appearance.
• Creativity, teamwork, and a proactive attitude aligned with Hilton’s core values.

Additional advantageous capabilities include:

• Experience in hospitality marketing and PR.
• Multilingual abilities.
• Relevant qualifications or courses.
• Experience working with media and creative agencies.

What will it be like to work for Hilton?

Hilton is a leading global hospitality company committed to providing exceptional guest experiences. Our team is dedicated to creating remarkable hospitality experiences worldwide, with our team members at the core of our success.