PR&Marketing Executive

JR Italy; Varese; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading global hospitality company is seeking a PR & Marketing Executive to support marketing initiatives and enhance brand awareness. The role involves coordinating PR strategies, managing media relations, and executing marketing activities. Ideal candidates should have strong communication and analytical skills, along with a background in marketing or press relations.

Competenze

• Experience in marketing and/or press relations.
• Excellent communication skills in English.

Mansioni

• Coordinating marketing and PR strategies.
• Managing media relations and social media activity.

Conoscenze

Communication

Analytical Skills

Creativity

Formazione

College Level Education

Strumenti

Microsoft Office

Descrizione del lavoro

A PR & Marketing Executive plays a vital role in supporting the Line Manager to achieve key objectives aligned with the annual marketing and PR plan, current initiatives, and relevant activities. The team is integral in unifying all functions to meet commercial targets. The role involves managing individual projects related to marketing, media relations, internal communications, and performing daily administrative duties.

What will I be doing?

As a PR & Marketing Executive, you will be responsible for the outcomes of the marketing plan and activities aimed at increasing brand awareness, communicating promotions to target markets, and supporting hotel business needs. Your tasks will include:

• Coordinating and assisting with the delivery of marketing and PR strategies, monitoring campaign performance, and reporting as directed by the Line Manager.
• Supporting the development and implementation of promotional activities, collateral, and maintaining media libraries.
• Promoting hotel marketing activities through media channels covering food & beverage, rooms, and events.
• Supporting internal communication efforts, including press releases, newsletters, speeches, and interviews.
• Supporting marketing and PR activities such as events, sponsorships, exhibitions, and property inspections.
• Managing media relations, social media tracking, press kit updates, and media database maintenance.
• Organizing media familiarization trips and managing onsite photoshoots and filming.
• Monitoring social media activity and ensuring brand standards across all collateral.
• Assisting in loyalty marketing activities and optimizing online presence.
• Responding to customer postings and managing reputation.

Managing Execution

• Executing content management across channels, developing reports, maintaining databases, and analyzing competitors.
• Ensuring marketing archives are up-to-date and supporting crisis communication.

Developing Talent

This role emphasizes self-development over team development.

Building Relationships

• Establishing effective communication with hotel disciplines, regional teams, media agencies, and external partners.
• Supporting all hotel departments and external stakeholders to foster collaboration.

What are we looking for?

The ideal candidate should demonstrate:

• Experience in marketing and/or press relations in a similar environment.
• Excellent communication skills in English and possibly other languages.
• Strong analytical skills and ability to work under pressure.
• Educational background at college level or equivalent experience.
• Understanding of marketing and PR strategies, proficiency in Microsoft Office, budget management, and project planning.
• Commercial awareness and decision-making skills.
• Effective interpersonal skills, professionalism, and a positive attitude.
• Creativity, attention to detail, and a collaborative spirit.

Preferred Capabilities

• Experience in hospitality marketing and PR.
• Multilingual abilities and relevant qualifications or courses.

What will it be like to work for Hilton?

Hilton is a leading global hospitality company committed to providing exceptional guest experiences through its diverse portfolio of hotels and resorts. Our team is dedicated to creating remarkable experiences worldwide, with our team members at the core of our success.