Retail KAM-零售专项

JR Italy; Varese; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading company in the consumer electronics industry is seeking a Channel Marketing Specialist to develop and execute marketing strategies. The role involves managing budgets, improving brand presence, and analyzing market trends. Ideal candidates will have a degree in Marketing or Business, along with experience in channel marketing and strong communication skills.

Competenze

• Prior experience in Channel Marketing required.
• Strong knowledge of the consumer electronics industry.

Mansioni

• Developing and executing the Channel Marketing Plan.
• Leading and implementing channel-specific marketing strategies.
• Conceptualizing and executing trade promotions.

Conoscenze

Communication

Interpersonal Skills

Critical Thinking

Creative Thinking

Formazione

Degree in Marketing

Degree in Business

Descrizione del lavoro

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Responsibilities:

1. Developing and executing the Channel Marketing Plan in line with sales and marketing objectives and managing the budget;
2. Improving brand presence and campaign execution across trade through excellence in in-store planning, branding area expansion, execution, and tracking in alignment with the annual strategy;
3. Leading and implementing channel-specific marketing strategies and plans for assigned clients;
4. Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns;

Requirements:

1. Degree in Marketing, Business, or a related field;
2. Prior experience in Channel Marketing;
3. Strong knowledge of the consumer electronics industry;
4. Strong range management, communication, and interpersonal skills;
5. Experience analyzing large amounts of data and trends;
6. Ability to think critically and creatively.