PR&Marketing Executive

JR Italy; Reggio Emilia; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading global hospitality company is seeking a PR & Marketing Executive to enhance brand awareness and manage marketing initiatives. The role involves coordinating PR strategies, managing media relations, and supporting internal communications. Ideal candidates will possess strong communication skills, analytical abilities, and a background in hospitality marketing.

Competenze

• Experience in marketing and/or press relations in a similar environment.
• Proficiency in the native language and English.

Mansioni

• Coordinating and assisting with marketing and PR strategies.
• Managing media relations and social media activities.
• Developing reports on activities and results.

Conoscenze

Communication

Analytical Skills

Interpersonal Skills

Creativity

Formazione

College-level education

Strumenti

Microsoft Office

Descrizione del lavoro

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A PR & Marketing Executive plays an important role in assisting the Line Manager in achieving key objectives aligned with the annual marketing and PR plan, current initiatives, and relevant activities. The marketing and PR team is integral in coordinating all functions to meet commercial targets. The role involves managing individual projects related to marketing, media relations, internal communications, and performing administrative duties.

What will I be doing?

As PR & Marketing Executive, you will be responsible for the results of the marketing plan and activities used by the hotel to increase brand awareness, communicate promotions, and address business needs. Your tasks will include:

1. Coordinating and assisting with marketing and PR strategies, monitoring campaign performance, and reporting.
2. Supporting development and implementation of promotional activities, collateral, and maintaining media libraries.
3. Promoting hotel marketing activities to media across various channels.
4. Supporting internal communications, including press releases, newsletters, and speeches.
5. Supporting marketing and PR activities such as events, sponsorships, and exhibitions.
6. Managing media relations, social media, press kits, and media visits.
7. Organizing media trips and hotel filming activities.
8. Monitoring social media activity and ensuring brand standards are met.
9. Supporting loyalty marketing activities and managing content for online channels.
10. Responding to customer postings and handling complaints appropriately.

Managing Execution

1. Executing content management across channels.
2. Developing reports on activities and results.
3. Growing and maintaining hotel databases for targeted campaigns.
4. Monitoring local news impacting hotel reputation.
5. Assisting in marketing and PR initiatives and content review.
6. Conducting competitive analysis and archiving media content.
7. Supporting crisis communication and achieving performance goals.

Developing Talent

• Focus on self-development rather than team development.

Building Relationships

• Establishing effective communication with hotel teams and external partners.
• Maintaining relationships with media, community, government, and suppliers.
• Being an effective team player.

What are we looking for?

Ideal candidates should have:

• Experience in marketing and/or press relations in a similar environment.
• Excellent communication skills in English, with proficiency in the native language as applicable.
• Strong analytical skills and ability to work under pressure.
• College-level education or equivalent experience.
• Understanding of marketing and PR strategies.
• Proficiency in Microsoft Office, budget management, and project management.
• Commercial awareness and adaptability.
• Effective interpersonal and diplomatic skills.
• Professional appearance and positive attitude.
• Honesty, integrity, and passion for results.
• Creativity and a desire to work in hospitality marketing and PR.
• Teamwork and a proactive approach.
• Knowledge of Hilton’s values and structure.

Additional advantageous qualities include experience in hospitality marketing, multilingual abilities, relevant qualifications, and agency experience.

What will it be like to work for Hilton?

Hilton is a leading global hospitality company committed to providing exceptional guest experiences. Our team is dedicated to creating remarkable hospitality experiences worldwide, with our team members at the core of this mission.