Retail KAM-零售专项

JR Italy; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading company in the consumer electronics sector is seeking a Channel Marketing Manager. The ideal candidate will develop and execute marketing strategies, improve brand presence, and lead impactful in-store campaigns. Strong analytical and communication skills are essential for success in this role.

Competenze

• Prior experience in Channel Marketing required.
• Strong knowledge of the consumer electronic industry.

Mansioni

• Developing and executing the Channel Marketing Plan.
• Leading and implementing channel-specific marketing strategies.
• Conceptualizing and executing trade promotions.

Conoscenze

Communication

Interpersonal Skills

Critical Thinking

Creative Thinking

Formazione

Degree in Marketing

Degree in Business

Descrizione del lavoro

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-Developing and executing the Channel Marketing Plan in line with sales and marketing objectives and managing the budget;

-Improving brand presence and campaign execution across trade through excellence in in-store planning, branding area expansion, execution, and tracking in alignment with the annual strategy;

-Leading and implementing channel-specific marketing strategies and plans for assigned clients;

-Conceptualizing and executing trade promotions and rolling out impactful in-store campaign;

Requirements:

-Degree in Marketing, Business, or a related field;

-A prior experience in Channel Marketing;

-Strong knowledge of the consumer electronic industry;

-Strong range management, strong communication & interpersonal skills;

-Experience analyzing large amounts of data and trends;

-Ability to think critically and creatively.