Category Manager

Experteer Italy; Milano; Ibrido; EUR 40.000 - 80.000; Tempo pieno

Descrizione del lavoro

Join a dynamic team as a Category Manager and play a pivotal role in driving trade marketing strategies for a beloved brand. In this position, you'll collaborate with sales teams and leverage shopper insights to optimize product visibility and sales across various channels. Enjoy a hybrid work environment with a comprehensive benefits package that supports your professional growth and well-being. This is an exciting opportunity to make a meaningful impact in a company committed to sustainability and innovation.

Servizi

Competitive compensation

Hybrid work environment

Retirement options

Health insurance plans

Professional development opportunities

Volunteer opportunities

Competenze

• 5+ years experience in marketing or commercial departments.
• 2+ years as a Category Manager in FMCG companies.

Mansioni

• Define trade marketing plans to achieve market shares and sales objectives.
• Manage budgets for category management and trade marketing activities.

Conoscenze

Data Analysis

Category Management

Marketing Principles

Sales Strategies

Communication Skills

Formazione

Master's Degree in Marketing

Strumenti

MS Office

Descrizione del lavoro

For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.

As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable, and responsible ways.

Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers, and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.

It's a colorful world - make your mark by joining the BIC team today.

We strive to provide a comprehensive benefits package that supports the well-being and professional growth of our team members. As a member of Team BIC, you’ll have access to a range of benefits designed to enhance your physical, emotional, and financial wellness. In many of our locations, we offer team members:

• Competitive compensation and recognition
• Hybrid work environment and flexible approach to work
• Retirement and financial savings options
• Well-being and mental health support
• Parental leave
• Physical well-being initiatives and health insurance plans
• Professional development opportunities
• Volunteer opportunities

As a Category Manager, you will report directly to the Marketing Manager and will be in charge of:

• Define trade marketing plans for each channel and product category to achieve market shares and sales objectives, in collaboration with Sales team, from definition to execution. Develop operational marketing plans to optimize product visibility and sales at points of sale, ensuring profitability and effectiveness. Manage BIC Displays and related promotional activities, negotiating with suppliers to obtain the best purchasing and selling conditions.
• Provide support to sales teams to ensure understanding of trade marketing strategies and effective promotion of products.
• Manage budgets for category management/trade marketing activities, ensuring they are profitable and sustainable.

The role also includes:

• Customer relations in cross-department meetings
• Leveraging shopper behavior insights, market, and customer trends for success
• Development of category strategy for new potential channels (Discount and Drugstore)
• Internal relations and networking with local and international departments: Marketing, Sales, Shopper & Category CoE, Procurement, Logistics, Supply Chain, and Finance
• Achieving cross-channel sales objectives and BIC KPIs in operations

Qualifications

• Master's degree in Marketing, Sales, or related field
• At least 5 years of experience within marketing or commercial departments; with at least 2 years as a Category Manager/Trade Marketing in FMCG companies
• Solid knowledge of category management, marketing, and sales principles
• Strong understanding of data analysis and forecasting methods
• Proficient in MS Office
• Solid analytical skills with a strategic ability
• Fluent in English
• Excellent communication and relationship skills

#LI-Hybrid

#LI-EA1

BIC is an Equal Opportunity Employer. We strongly commit to hiring people with diverse backgrounds and experiences to help us build better products, make better decisions, and serve our customers better. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, veteran status, disability, or similar characteristics. Employment decisions are based on qualifications, merit, and business needs.

BIC is not seeking assistance or accepting unsolicited resumes from search firms for this opportunity. Resumes submitted without a valid search agreement will be deemed the property of BIC, and no fee will be paid if the candidate is hired through such means.