Digital Marketing Specialist

JR Italy; Prato; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading company in Italy is seeking a highly skilled Digital Marketing Specialist. The role involves developing and managing digital marketing strategies, executing social media campaigns, and collaborating with creative teams. The ideal candidate will have a passion for digital marketing, strong communication skills, and experience in campaign management. Opportunities for professional growth and a competitive salary are offered.

Servizi

Competitive salary and benefits package

Opportunities for professional growth and development

Supportive and collaborative work environment

Competenze

• At least two years of experience in a Digital Marketing Executive role.
• Fluency in English and Arabic is required.

Mansioni

• Plan, develop, implement, and manage the overall digital marketing strategy.
• Develop and execute effective social media campaigns.
• Monitor and measure the performance of client campaigns.

Conoscenze

Organizational Skills

Communication Skills

Time Management

Industry Passion

Campaign Expertise

Language Proficiency

Formazione

Degree in Marketing

Degree in Media

Degree in Communications

Strumenti

Google Ads

SEO

WordPress

Facebook Business Manager

LinkedIn Advertising

Microsoft Office

Descrizione del lavoro

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We are seeking a highly skilled Digital Marketing Specialist with proven experience in running and executing ads across all digital marketing platforms, particularly with a focus on lead generation.

Key Responsibilities:

• Strategy Development: Plan, develop, implement, and manage the overall digital marketing strategy.
• Social Media Campaigns: Develop and execute effective social media campaigns based on thorough research and insights into the client’s audience and objectives.
• Platform Expertise: Possess excellent knowledge of Google Ads, SEO, WordPress, Meta, Facebook Business Manager, LinkedIn Advertising, and other social media platforms.
• Channel Management: Manage all digital marketing channels to ensure cohesive and effective marketing efforts.
• Creative Collaboration: Work closely with the creative team to brainstorm and produce engaging content for various channels and media.
• Performance Monitoring: Utilize native and third-party social media analytics tools to monitor and measure the performance of client campaigns.
• Reporting: Compile reports on a weekly/monthly basis to ensure clients are always informed about the performance of their campaigns.
• Trend Analysis: Stay updated on the latest social media news and trends and learn how to implement these in client campaigns.

Requirements:

• Organizational Skills: Highly organized with exceptional administrative skills.
• Communication Skills: Excellent written and verbal communication skills.
• Time Management: Ability to manage time and multitask efficiently.
• Industry Passion: A strong passion for the digital marketing industry and ambition for professional growth.
• Experience: At least two years of experience in a Digital Marketing Executive role in a professional capacity.
• Technical Skills: Proficiency in Microsoft Office (Word, Excel, and PowerPoint) and a strong background in all Google assets.
• Campaign Expertise: Solid understanding and experience with digital campaign initiatives, including analytics tools and tracking techniques.
• Language Proficiency: Ability to understand and deliver communication in both Arabic and English.
• Educational Background: Degree or equivalent in Marketing, Media, or Communications, ideally with a specialization in Digital Marketing.
• Language Skills: Fluency in English and Arabic is required.

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A supportive and collaborative work environment.