PR&Marketing Executive

JR Italy; Firenze; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading global hospitality company is seeking a PR & Marketing Executive to support marketing strategies, enhance brand awareness, and manage media relations. The ideal candidate will have experience in hospitality marketing, strong communication skills, and a proactive approach to project management. Join a dynamic team committed to excellence and guest experiences.

Competenze

• Previous experience in marketing or press relations, preferably in hospitality.
• Excellent English communication skills; proficiency in additional languages is a plus.

Mansioni

• Implementing marketing strategies to enhance brand awareness.
• Managing social media activities and ensuring brand consistency.
• Supporting promotional activities and maintaining media libraries.

Conoscenze

Communication

Analytical Skills

Creativity

Formazione

College-level education

Strumenti

Microsoft Office

Descrizione del lavoro

A PR & Marketing Executive plays a vital role in supporting the Line Manager to achieve key objectives aligned with the annual marketing and PR plan, current initiatives, and activities. The team focuses on integrating all functions to meet commercial targets. The role involves managing projects related to marketing, media relations, internal communications, and administrative duties.

What will I be doing?

As a PR & Marketing Executive, you will be responsible for implementing marketing strategies to enhance brand awareness, promote offers to target markets, and support hotel business needs. Your tasks will include:

• Assisting in delivering marketing and PR campaigns, monitoring their performance, and reporting results.
• Supporting promotional activities, maintaining media libraries, and developing collateral.
• Promoting hotel marketing activities to the media, including food, beverage, rooms, and events.
• Handling internal communications, including press releases, newsletters, speeches, and media interviews.
• Organizing media relations activities such as familiarization trips, media visits, and managing press coverage archives.
• Managing social media activities, responding to customer postings, and ensuring brand consistency across all materials.
• Supporting content management across digital channels and developing reports on marketing activities.
• Maintaining databases, reviewing website content, and conducting competitive analysis.
• Ensuring all marketing content and archives are up-to-date and aligned with brand standards.
• Participating in crisis communication and supporting the team in various projects within budget constraints.

Developing Talent

• This role emphasizes self-development and independent growth.

Building Relationships

• Establishing effective communication with hotel departments, external media, agencies, and community partners.
• Maintaining strong working relationships with internal teams and external stakeholders.

What are we looking for?

Ideal candidates should have:

• Previous experience in marketing or press relations, preferably in hospitality.
• Excellent English communication skills; proficiency in additional languages is a plus.
• Strong analytical skills and ability to work under pressure.
• College-level education or equivalent experience.
• Understanding of marketing and PR strategies, proficiency in Microsoft Office, and project management skills.
• Professional attitude, positive demeanor, and a customer-focused approach.
• Creativity, attention to detail, and ability to work independently and collaboratively.

Additional advantages include:

• Experience in hospitality marketing and PR.
• Multilingual abilities and relevant qualifications.

What will it be like to work for Hilton?

Hilton is a leading global hospitality company committed to providing exceptional guest experiences. We value our team members and strive to create a warm, inclusive environment that fosters growth and excellence.