Digital Marketing Specialist

JR Italy; Macerata; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An established industry player is on the lookout for a talented Digital Marketing Specialist to lead innovative campaigns across multiple platforms. This role involves crafting comprehensive digital marketing strategies, executing impactful social media campaigns, and analyzing performance metrics to optimize results. With a focus on lead generation, you'll collaborate with creative teams to produce engaging content that resonates with target audiences. If you have a passion for digital marketing and a desire for professional growth in a supportive environment, this opportunity is perfect for you.

Servizi

Competitive salary

Professional growth opportunities

Collaborative work environment

Competenze

• At least two years of experience in a Digital Marketing Executive role.
• Strong proficiency in Google Ads and social media platforms.

Mansioni

• Develop and manage digital marketing strategies for lead generation.
• Monitor and report on the performance of digital campaigns.

Conoscenze

Digital Marketing Strategy

Google Ads

SEO

Social Media Management

Communication Skills

Time Management

Campaign Analytics

Formazione

Degree in Marketing

Degree in Media

Degree in Communications

Strumenti

Microsoft Office

Facebook Business Manager

LinkedIn Advertising

WordPress

Descrizione del lavoro

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We are seeking a highly skilled Digital Marketing Specialist with proven experience in running and executing ads across all digital marketing platforms, particularly with a focus on lead generation.

Key Responsibilities:

• Strategy Development: Plan, develop, implement, and manage the overall digital marketing strategy.
• Social Media Campaigns: Develop and execute effective social media campaigns based on thorough research and insights into the client’s audience and objectives.
• Platform Expertise: Possess excellent knowledge of Google Ads, SEO, WordPress, Meta, Facebook Business Manager, LinkedIn Advertising, and other social media platforms.
• Channel Management: Manage all digital marketing channels to ensure cohesive and effective marketing efforts.
• Creative Collaboration: Work closely with the creative team to brainstorm and produce engaging content for various channels and media.
• Performance Monitoring: Utilize native and third-party social media analytics tools to monitor and measure the performance of client campaigns.
• Reporting: Compile reports on a weekly/monthly basis to ensure clients are always informed about the performance of their campaigns.
• Trend Analysis: Stay updated on the latest social media news and trends and learn how to implement these in client campaigns.

Requirements:

• Organizational Skills: Highly organized with exceptional administrative skills.
• Communication Skills: Excellent written and verbal communication skills.
• Time Management: Ability to manage time and multitask efficiently.
• Industry Passion: A strong passion for the digital marketing industry and ambition for professional growth.
• Experience: At least two years of experience in a Digital Marketing Executive role in a professional capacity.
• Technical Skills: Proficiency in Microsoft Office (Word, Excel, and PowerPoint) and a strong background in all Google assets.
• Campaign Expertise: Solid understanding and experience with digital campaign initiatives, including analytics tools and tracking techniques.
• Language Proficiency: Ability to understand and deliver communication in both Arabic and English.
• Educational Background: Degree or equivalent in Marketing, Media, or Communications, ideally with a specialization in Digital Marketing.
• Language Skills: Fluency in English and Arabic is required.

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A supportive and collaborative work environment.