Digital Marketing Specialist

JR Italy; La Spezia; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An innovative firm is on the lookout for a talented Digital Marketing Specialist to spearhead their digital marketing efforts. This role involves strategizing, executing, and analyzing campaigns across various platforms to drive lead generation. You'll collaborate with creative teams to produce engaging content and utilize analytics tools to monitor performance. With a focus on professional growth, this opportunity offers a competitive salary and a supportive environment for those passionate about digital marketing. If you're ready to make an impact in a dynamic industry, this position is perfect for you.

Servizi

Competitive salary

Professional growth opportunities

Collaborative work environment

Competenze

• At least two years of experience in a Digital Marketing Executive role.
• Strong background in all Google assets and digital campaign initiatives.

Mansioni

• Plan, develop, and manage the overall digital marketing strategy.
• Develop and execute effective social media campaigns.

Conoscenze

Digital Marketing

Google Ads

SEO

Social Media Management

Communication Skills

Time Management

Analytical Skills

Formazione

Degree in Marketing

Degree in Media

Degree in Communications

Strumenti

WordPress

Facebook Business Manager

LinkedIn Advertising

Microsoft Office

Analytics Tools

Descrizione del lavoro

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We are seeking a highly skilled Digital Marketing Specialist with proven experience in running and executing ads across all digital marketing platforms, particularly with a focus on lead generation.

Key Responsibilities:

• Strategy Development: Plan, develop, implement, and manage the overall digital marketing strategy.
• Social Media Campaigns: Develop and execute effective social media campaigns based on thorough research and insights into the client’s audience and objectives.
• Platform Expertise: Possess excellent knowledge of Google Ads, SEO, WordPress, Meta, Facebook Business Manager, LinkedIn Advertising, and other social media platforms.
• Channel Management: Manage all digital marketing channels to ensure cohesive and effective marketing efforts.
• Creative Collaboration: Work closely with the creative team to brainstorm and produce engaging content for various channels and media.
• Performance Monitoring: Utilize native and third-party social media analytics tools to monitor and measure the performance of client campaigns.
• Reporting: Compile reports on a weekly/monthly basis to ensure clients are always informed about the performance of their campaigns.
• Trend Analysis: Stay updated on the latest social media news and trends and learn how to implement these in client campaigns.

Requirements:

• Organizational Skills: Highly organized with exceptional administrative skills.
• Communication Skills: Excellent written and verbal communication skills.
• Time Management: Ability to manage time and multitask efficiently.
• Industry Passion: A strong passion for the digital marketing industry and ambition for professional growth.
• Experience: At least two years of experience in a Digital Marketing Executive role in a professional capacity.
• Technical Skills: Proficiency in Microsoft Office (Word, Excel, and PowerPoint) and a strong background in all Google assets.
• Campaign Expertise: Solid understanding and experience with digital campaign initiatives, including analytics tools and tracking techniques.
• Language Proficiency: Ability to understand and deliver communication in both Arabic and English.
• Educational Background: Degree or equivalent in Marketing, Media, or Communications, ideally with a specialization in Digital Marketing.
• Language Skills: Fluency in English and Arabic is required.

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A supportive and collaborative work environment.