Digital Marketing Manager

Jobgether; Italia; In loco; EUR 42.000 - 60.000; Tempo pieno

Descrizione del lavoro

Jobgether is seeking a Digital Marketing Manager based in Italy to lead digital marketing initiatives that strengthen online visibility, engagement, and business growth. You'll develop and execute campaigns across SEO, content, paid ads, social media, and website optimization, translating data into measurable improvements.

This role blends strategic planning with hands-on execution and requires collaboration with internal teams and clients to drive conversion and traffic growth.

Competenze

• Bachelor's degree in Marketing, Digital Marketing, Communications, Business, or a related field.
• At least 3 years of demonstrated professional experience in digital marketing.
• Strong knowledge of SEO principles and best practices.
• Analytical and data-analysis skills to turn insights into actions.
• Hands-on experience with online advertising and campaign management tools incl. Google Ads and Instagram.
• Understanding of digital channels, funnels, and audience engagement.
• Creative and strategic mindset with trend identification and opportunity development.
• Strong communication and collaboration skills to work with teams and clients.
• Results-oriented, able to manage priorities toward measurable growth.

Mansioni

• Develop and execute digital marketing and campaign strategies aligned with growth targets.
• Plan, manage, and optimize campaigns across search, social, and digital advertising.
• Track and report performance metrics such as ROI, CTR, conversions, and traffic.
• Collaborate to optimize landing pages and digital experiences to improve conversion rates.
• Build and maintain engaging social profiles and contribute to blog/content initiatives.
• Monitor trends to identify opportunities and generate actionable insights.
• Analyze website/funnel data to identify conversion opportunities and drop-offs.
• Implement initiatives to significantly increase website traffic with growth goals.
• Engage with clients to understand expectations, gather feedback, and assess satisfaction.
• Apply best practices across campaigns, content, channels and initiatives.

Conoscenze

SEO principles

Data analysis

Campaign management tools

Google Ads

Social advertising

Conversion optimization

Communication

Collaboration

Strategic thinking

Formazione

Bachelor's degree in Marketing or related field

Strumenti

Google Ads

Instagram Ads

Descrizione del lavoro

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Digital Marketing Manager based in Italy.

This role offers the opportunity to lead digital marketing initiatives that strengthen online visibility, engagement, and business growth. You'll develop and execute campaigns across key digital channels while using performance data to continuously improve results. The position combines strategic planning with hands-on execution across SEO, social media, content, paid advertising, and website optimization. You'll work closely with internal teams to create effective landing pages and digital experiences that support conversion. You'll also monitor customer behavior, identify funnel opportunities, and translate market trends into actionable insights. The role is ideal for a data-driven digital marketer who enjoys taking ownership and delivering measurable growth.

Accountabilities

• Develop and execute digital marketing and campaign strategies aligned with business objectives and growth targets.
• Plan, manage, and optimize online marketing campaigns across relevant channels, including search, social media, and digital advertising platforms.
• Track and report campaign performance using metrics such as ROI, CTR, conversions, traffic, and engagement.
• Collaborate with internal teams to develop and optimize landing pages and digital experiences that improve conversion rates.
• Build, manage, and maintain engaging social media profiles and contribute regularly to the organization’s blog and content initiatives.
• Monitor industry, audience, and digital marketing trends to identify new opportunities and generate actionable insights.
• Analyze website and user-funnel data to identify conversion opportunities, drop-off points, and areas for optimization.
• Develop and implement initiatives designed to significantly increase website traffic, with a target of doubling traffic within the next year.
• Engage periodically with clients to understand their expectations, gather feedback, and assess satisfaction.
• Apply digital marketing best practices across campaigns, content, channels, and related initiatives.

Requirements

• Bachelor's degree in Marketing, Digital Marketing, Communications, Business, or a related field.
• At least 3 years of demonstrated professional experience in digital marketing.
• Strong knowledge of SEO principles and best practices.
• Solid analytical and data-analysis skills, with the ability to interpret performance metrics and turn insights into actionable recommendations.
• Hands-on experience with online advertising and campaign management tools, including platforms such as Google Ads and Instagram or other social advertising channels.
• Strong understanding of digital marketing channels, campaign optimization, conversion funnels, and audience engagement.
• Creative and strategic mindset with the ability to identify trends and develop new marketing opportunities.
• Strong communication and collaboration skills, with the ability to work effectively with internal teams and clients.
• Results-oriented approach and demonstrated ability to manage priorities while working toward measurable growth objectives.

Benefits

• Opportunity to lead impactful digital marketing initiatives with measurable business outcomes.
• Hands-on exposure to SEO, paid advertising, social media, content, analytics, and conversion optimization.
• Collaborative environment with opportunities to work cross-functionally with internal teams and clients.
• Opportunity to take ownership of digital growth strategies and influence online visibility and customer engagement.
• Professional development through hands-on experience with evolving digital marketing tools, channels, and best practices.
• Potential for career growth within a digital marketing-focused role.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.