Digital Marketing Expert

Eastmen Human Resources B.V.; Italia; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

An established industry player is looking for a Digital Marketing Expert to help expand their brand presence. In this dynamic role, you will focus on building brand awareness through innovative digital marketing strategies. You'll manage social media platforms, create engaging content, and optimize the company’s website for SEO. Your insights will drive customer engagement and retention through targeted email campaigns and performance analytics. If you have a passion for digital marketing and a knack for creativity, this opportunity is perfect for you.

Competenze

• Minimum 3 years of experience in digital marketing.
• Degree or diploma in digital marketing or related field required.

Mansioni

• Develop social media strategies to enhance brand visibility.
• Produce compelling digital content aligned with brand guidelines.
• Plan and execute targeted email campaigns for customer retention.

Conoscenze

Digital Marketing

Social Media Management

SEO Optimization

Email Campaign Management

Content Creation

Analytics Tools

Formazione

Degree in Digital Marketing

Diploma in Related Field

Strumenti

Google Analytics

SEO Tools

Descrizione del lavoro

Job details
Job description
Abbey Blue Education Ltd is seeking a Digital Marketing Expert for their expanding business based in Wexford.

The successful applicant will ideally have a degree or diploma level qualification in digital marketing or a related
field. A minimum 3 years related experience is essential.
The role will focus on building brand awareness, developing and implementing effective digital marketing strategies to drive online traffic and maximise sales.

Main duties include:
1. Social Media Management: Using various online platforms, develop social media strategies to enhance brand visibility and engagement. Monitoring social media channels for trends, customer feedback and opportunities for interaction.
2. Production of compelling and visually appealing digital content, aligned with brand guidelines. Develop promotional campaigns and advertisements for online channels.
3. Planning and executing targeted email campaigns to drive customer retention, promotions, and loyalty programs. Managing email lists and analyzing campaign performance for continuous improvement.
4. Website Management: Maintaining and updating the Employer website with relevant content, promotions, and product information, optimizing the website for SEO and user experience.
5. Utilizing analytics tools to track and measure the effectiveness of digital marketing efforts. Generating regular reports on key performance indicators, providing insights and recommendations for improvement.