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An established educational institution in Milan is on the lookout for a talented Digital Marketing and Communication Specialist. This role offers the opportunity to shape the school's marketing strategies and communication efforts. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and a collaborative mindset. You'll be responsible for managing the school's online presence, executing marketing campaigns, and engaging with the community. If you're ready to make a significant impact in a vibrant educational environment, this position is perfect for you.
Location: Milan, Italy
Contract Type: Full-time, Permanent
Our client school in Milan is seeking a qualified and experienced Digital Marketing and Communication Specialist to join their team. The successful candidate will bring proven experience in marketing, excellent communication skills in English, and an international mindset. This role is ideal for a dynamic, creative professional who is committed to the mission and vision of the school and thrives in a collaborative environment.
Develop the annual Marketing and Communications plan in collaboration with the Head of Marketing & Admissions and the Head of School
Manage the institutional website, media relations, and influencer outreach
Draft editorial content for online and offline communications
Coordinate the creation and production of school marketing materials
Attend and co-host branding, public relations, admissions, and community events
Plan and execute campaigns for open days, graduation, end-of-term, and other key school events
Manage and execute social media strategy alongside designated staff
Plan and monitor email marketing campaigns to support events and outreach
Liaise with web marketing agencies, analyse performance reports, and monitor KPIs
Represent the school at Globeducate events (e.g., Outdoor Education days)
Support admissions when needed with school tours or informational meetings
High level of proficiency in English, with outstanding written and verbal communication skills
University degree in Marketing, Business, Communications, or a related field
Demonstrated success in marketing roles, preferably within international or educational contexts
Experience working with international audiences and a strong global perspective
Excellent organisational and time-management skills
Ability to maintain confidentiality and act with professionalism at all times
Strong attention to detail and ability to manage multiple projects under tight deadlines
Collaborative mindset and strong interpersonal skills
The school offers a competitive benefits package, including a salary commensurate with experience and qualifications.