Digital & CRM Assistant

Guerlain; Pescara; In loco; EUR 10.000 - 30.000; Tempo pieno

Descrizione del lavoro

A prestigious cosmetics brand is seeking a Marketing Intern to join their dynamic Digital team in Italy. The internship involves managing e-commerce activities, CRM communications, and analyzing digital marketing strategies to enhance brand visibility. Ideal candidates are proactive, analytical, and educated in marketing, eager to contribute to a rapidly evolving luxury segment.

Competenze

• Experience in beauty/luxury environment or digital teams is a plus.
• Fluent in English, other languages are a plus.

Mansioni

• Coordinate and manage content-flow and visibility plans for e-retailers.
• Deliver CRM communications and optimize e-commerce content.
• Monitor digital activations and implement new digital tools.

Conoscenze

Analytical skills

Communication skills

Proactivity

Teamwork

Digital-savvy

Formazione

Master’s degree in marketing or economics

Strumenti

Microsoft Office Suite

Descrizione del lavoro

Since 1828, Guerlain has been dedicated to create absolute Beauty and transmit a more beautiful world. To reveal wonders – through the craft of exceptional products, but also through the development of exceptional and audacious talents.

We run a transformation at a fast pace and are onboarded on the accelerating elevation journey that will lead us to the clear destination of being the most iconic high perfumery and high cosmetic house in image and products, above the competition, the most exclusive one.

As an intern of the Marketing Department, in a context of business growth and transformation, you will actively participate in digital marketing activities, such as management of e-commerce of the Brand, coordination of visibility plans for e-retailers and management of CRM communications.

RESPONSIBILITIES :

Support Guerlain Digital team in the following day-by-day activities :

• Coordination and management of content-flow and visibility plans of e-retailers.
• Delivery of CRM communications.
• Optimization and management of the contents of Italian Guerlain e-commerce to promote growth on its traffic and sell out.
• Management of the daily activities of Guerlain digital channels in conjunction with different kind of agencies and headquarter based in Paris.
• Monitoring of digital, social and CRM activations of brand competitors and e-retailers.
• Implementation of new digital tools and applications.
• Ad-hoc analysis and reports.

PROFILE :

• Digital savvy, curious attitude, entrepreneurial and problem-solving approach.
• Master’s degree in marketing or economics, a previous experience in beauty / luxury environment, digital team or in agencies are considered a plus.
• Excellent analytical skills and data-driven mindset.
• Excellent communication and relational skills.
• Desire to learn, proactivity and ability to work in a team and independently.
• Good knowledge of Microsoft Office suite (especially Excel and Power Point).
• Fluent in English, other languages are a plus.

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