Digital Consultant - Biddable Specialist

dentsuaegis; Milano; Ibrido; EUR 28.000 - 35.000; Tempo pieno

Vantaggi offerti da questo lavoro

Hybrid Working

Health and Wellness

Company Perks

Compensation & Benefits

Professional Growth

Descrizione del lavoro

dentsu, a global leader in media and performance marketing, seeks a Digital Consultant in Milano to drive planning, execution, optimization, and reporting across paid search, social, and display channels. You will work closely with clients and internal teams to meet KPIs while continuously improving campaigns.

The role is hybrid, offering collaboration with a diverse team and ongoing professional growth through dentsu University and welfare programs.

Competenze

• Bachelor's or Master's degree in Communication or similar field.
• 2+ years of experience managing digital advertising campaigns.
• Proficient in search and social advertising platforms (Google Ads, Bing, Meta, TikTok, LinkedIn).
• Expertise with DSPs such as DV360 and Adform is a plus.
• Solid knowledge of display media vendors and technologies.
• Proficient in MS Office (Excel, PowerPoint, Word, Outlook).
• Knowledge of CRO techniques and analytics tools.
• Strong data interpretation skills and financial acumen.
• Good command of English, both written and spoken.

Mansioni

• Plan and execute paid search, paid social, and display campaigns across channels.
• Interpret data to generate actionable insights for performance reports.
• Oversee end-to-end campaign processes from brief to reporting and optimization.
• Focus on client KPIs and identify opportunities to meet targets.
• Serve as a digital focal point for clients and maintain strong communication.
• Drive best practices and innovation across digital initiatives.
• Coordinate with the digital manager to motivate and lead the team.
• Build relationships across Client Management and cross-channel teams.

Conoscenze

Paid media optimization

Cross-channel coordination

Data analytics

Client communication

Strategic planning

English proficiency

Formazione

Bachelor's/Master's in Communications or related

Strumenti

DV360

Adform

Microsoft Office

Descrizione del lavoro

dentsu is a global company in media, customer experience management, and creative, helping brands drive transformation and sustainable growth. With more than 68,000 employees across 120+ countries, dentsu partners with some of the world's most innovative brands to design and deliver meaningful experiences across media, content, and commerce.

At dentsu, you'll join a modern and forward-thinking environment where creativity, data, and technology align - giving you the opportunity to make an impact for brands, people, and society while growing your career.

About the Role

As a Digital Consultant, you will help clients reach their business goals by managing digital performance strategy and execution across key channels. The team delivers effective performance marketing initiatives, and this role will own campaign planning, execution, optimisation, and reporting while acting as a key digital point of contact for clients. This is a hybrid position.

Key Responsibilities

• Manage the planning and execution of paid search (e.g., Google Ads, Bing), paid social (e.g., Meta, TikTok, LinkedIn), and display performance campaigns (e.g., networks, affiliation, DEM, retargeting), ensuring effective time and project management throughout all phases.
• Strong data interpretation skills to supervise programmatic strategies and generate actionable insights for performance reporting.
• Oversee end-to-end campaign processes: brief analysis, strategy definition, media budget allocation, vendor negotiation, media planning, booking, creative delivery, account setup, keyword and copy creation, daily optimization, and reporting-while coordinating effectively with internal teams throughout delivery.
• Maintain a strong focus on client KPIs, proactively identifying opportunities to meet and exceed targets, even under pressure and tight deadlines.
• Act as one of the digital focal points for clients on all digital marketing activities and trends, demonstrating excellent verbal and written communication skills.
• Ensure best practices and drive innovation across all digital initiatives by identifying improvement opportunities and contributing constructively across the team.
• Work with the digital manager in coordinating and motivating the team, fostering an effective and positive work environment.
• Build strong relationships across Client Management and cross-channel teams, ensuring seamless communication and alignment.

Requirements

• Bachelor's degree or Master's degree in Communication or similar fields.
• 2+ years of experience in managing digital advertising campaigns, with the ability to work with limited supervision and deliver high-quality results.
• Proficient in search and social advertising platforms (Google Ads, Bing, Meta, TikTok, LinkedIn).
• Expertise in DSPs such as DV360 and Adform is a plus.
• Solid knowledge of display performance media vendors and technologies.
• Proficient in Microsoft Office, especially Excel, PowerPoint, Word, and Outlook.
• Knowledge of conversion rate optimization techniques and familiarity with Ad Serving and Analytics tools.
• Strong data interpretation skills and financial acumen, with the ability to plan work clearly, prioritize tasks, and execute against agreed goals.
• Good command of English, both written and spoken.
• Ability to provide excellent customer service, balancing multiple priorities while maintaining a high standard of professionalism.
• Proficient in campaign financial reporting in AdBox/NetBox.

Pay Range

Salary range: €28,000 - €35,000

CCNL Commercio - 2nd Level or 3rd Level

These are some of the things we offer:

• Hybrid Working: enjoy the flexibility of working remotely up to two days per week. Additional flexibility may be available for parents of children under four years old, helping them better balance family and professional commitments.
• Health and Wellness: yoga & pilates sessions, volunteer days, the opportunity to work from abroad for up to 20 days per year, health insurance.
• Company Perks: large and comfortable spaces to relax, free coffee until 11 a.m., dentsu bistrot, Benefit Hub, and our Dog Policy - your pet is welcome!
• Compensation & Benefits: meal vouchers (Ticket Restaurant) and a comprehensive welfare program.
• Professional Growth: dentsu University, with access to ongoing training and development opportunities to enhance your skills and advance your career.

Working with us

Joining dentsu international, you'll join a team of 70,000 people. It's an opportunity to produce career-defining work. Along the way, you'll team up with inspiring colleagues and encounter a richness of clients, cultures and experiences. We offer exciting projects, memorable experiences and opportunities to shape your future.

Inclusion & Diversity

We're proud to be different an