Digital Campaign Specialist - Content Editor

Prada; Milano; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading fashion company is seeking a Digital Campaign Specialist to join their Digital Design Team. This role involves creating, optimizing, and deploying email marketing campaigns using Adobe Journey Optimizer, ensuring alignment with brand standards. The ideal candidate will have solid experience in email marketing, strong HTML/CSS skills, and a background in design tools like Figma. Fluency in English and Italian is required, with a keen understanding of the fashion industry considered a plus.

Competenze

• Proven experience with Adobe Journey Optimizer or Adobe Campaign.
• Strong knowledge of HTML and CSS.
• Proficient in design tools such as Figma.

Mansioni

• Support the CRM team in managing the newsletter calendar.
• Coordinate the collection of assets and ensure alignment with brand standards.
• Build and deploy email campaigns using Adobe Journey Optimizer.

Conoscenze

HTML

CSS

Adobe Journey Optimizer

Adobe Campaign

Figma

Adobe Photoshop

Descrizione del lavoro

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. Our Iconic Brands include PRADA, Miu Miu, Church’s, Car Shoe and Pasticceria Marchesi and we are currently operating in more than 45 Countries, embracing employees of more than 100 nationalities.

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.

Job Description

We’re looking for a Digital Campaign Specialist to join the growing Digital Design Team within the broader Digital division at Prada Group.

The candidate will join the Digital Content Team and will be responsible for the creation, optimization, and deployment of email campaigns using Adobe Journey Optimizer. This includes developing wireframes based on guidance from the UI/UX team.

Responsibilities

• Support the CRM team in managing the newsletter calendar and overseeing the execution of email campaigns.
• Coordinate the collection of all necessary assets and ensure accuracy, consistency, and alignment with brand standards.
• Build and deploy email campaigns using Adobe Journey Optimizer (or Adobe Campaign), including hands-on HTML editing.
  
  

Knowledge And Skills

Proven experience with Adobe Journey Optimizer or Adobe Campaign.

Strong knowledge of HTML and CSS (required).

Proficiency in design tools such as Figma.

Familiarity with Adobe Photoshop (other graphic tools are a plus).

Highly organized, detail-oriented, and adaptable.

Fluent in English and Italian.

Understanding of the fashion industry is a plus.