Digital Advertising Specialist

Fine Foods & Pharmaceuticals N.T.M. S.p.A.; Veneto; In loco; EUR 30.000 - 42.000; Tempo pieno

Descrizione del lavoro

A leading retail technology firm in Italy is seeking a Digital Advertising Specialist to join their advertising team. This role involves maximizing client revenue, managing campaign implementation on Amazon, and providing performance analyses. The ideal candidate will have 1-2 years of experience, strong data analysis skills, and proficiency in Excel. Fluency in Italian and English is required. The team fosters a culture of diversity and inclusion, encouraging growth and innovation.

Competenze

• 1-2 years of experience in advertising, marketing, or e-commerce.
• Proven proficiency with Excel and PowerPoint.
• Excellent communication skills.

Mansioni

• Support clients in maximizing revenue and optimizing ROI of advertising investments.
• Implement strategies for campaign creation on Amazon Advertising.
• Analyze and monitor campaign performance.

Conoscenze

Advertising strategy development

Data analysis

Campaign optimization

Excel proficiency

PowerPoint proficiency

Fluent Italian

Fluent English

Strumenti

Amazon Advertising Platform

Descrizione del lavoro

Company Description

New behavioral models, heterogeneous purchasing processes, extraordinary volumes of available information, and the pervasive affirmation of advanced digital technologies have transformed Retail into an unprecedented space of interaction.

At RETEX, we fully oversee this space, promoting a "disruptive" vision of Retail : a multichannel experience that impacts the brand-consumer relationship and the entire community. Retail generates value, whether through physical stores or eCommerce. Retex’s primary objective is to redefine the meaning of Retail, looking beyond logistics, transactions, and points of sale to the dynamics that occur at every moment of contact and relationship between the brand and the consumer.

At Retex S.p.A. Società Benefit, we encourage change, innovate processes, and break down cultural barriers before technological ones. Understanding the Retail business involves comprehending the cognitive processes behind purchasing behaviors, reading social and market changes, and relating them to ideas, paths, and technologies that can offer value to clients and users.

Building the future of Retail is our guiding goal.

Our Retail focus mainly covers three industries :

Fashion & Luxury, Consumer Retail & Food Service, Direct to Consumer

Retex’s industries intersect with its practices :

• Tech
• Digital & Business Performance
• Marketing & Communication
• Service Operations

Position

We are excited to offer an opportunity to join the advertising team at Witailer, the marketplace optimization and data analytics brand of Retex, as a Digital Advertising Specialist. If you are passionate about digital advertising and driven by data, this is your role! As our new Digital Advertising Specialist, you will explore online marketing deeply, playing a key role in optimizing our clients' advertising investments and supporting their growth.

The Role You Will Play :

Client Revenue Maximization : Support clients in maximizing revenue and optimizing ROI of advertising investments. Help define advertising strategies for paid search and programmatic advertising.

Campaign Implementation : From keyword and product research to campaign creation on Amazon Advertising, implement strategies. Manage pay-per-click / search and programmatic campaigns, optimizing their performance to improve ROAS, clickthrough, conversion rate, search ranking, discoverability, and visibility on Amazon.

Performance Analysis : Analyze and monitor campaign performance, providing insights and recommendations to exceed expectations. Use data-driven approaches for informed decision-making.

Budget Management : Manage advertising budgets and forecast key metrics such as sales growth and ROAS, ensuring strategic allocation for maximum impact.

Innovation and Adaptability : Stay updated on Amazon Advertising features and decide how to incorporate them into strategies to add value.

Requirements

While not all are mandatory, we believe success in this role will come from possessing these characteristics :

1-2 years of experience in advertising, marketing, or e-commerce, with digital advertising, campaign monitoring, optimization, and data analysis experience being a plus.

Proven proficiency with Excel and PowerPoint. Experience with Amazon Advertising Platform is preferred.

Excellent communication skills for effective collaboration and sharing insights.

Strong organizational skills, attention to detail, proactivity, and motivation for results.

Fluency in Italian and English; knowledge of French is a plus.

Other Information

Our team values diverse skills and experiences, encouraging growth and development. We promote an environment that fosters experimentation and learning, which enhances personal satisfaction and collective success.

Retex celebrates diversity and inclusion, being a Società Benefit and an equal-opportunity workplace where everyone is valued.

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