DATA ANALYST

JR Italy; Prato; In loco; EUR 35.000 - 55.000; Tempo pieno

Descrizione del lavoro

Join a forward-thinking company that empowers retailers through innovative mobile apps. As a Data Analyst, you'll play a crucial role in driving data capabilities, automating data collection, and producing insightful reports. Your expertise will help shape marketing strategies and enhance customer success by providing data-driven insights. With a remote-first work environment, you'll collaborate with a dynamic team and be at the forefront of retail innovation. If you're passionate about data and eager to make an impact in the digital B2C space, this is the perfect opportunity for you.

Competenze

• 2+ years of experience as a Data Analyst with a strong focus on user behavior.
• Proficiency in Google Analytics and Adobe Analytics for tracking insights.

Mansioni

• Design and enhance dashboards to track KPIs like app engagement and revenue growth.
• Conduct market research to analyze user behavior and industry trends.

Conoscenze

Data Analysis

Google Analytics

Adobe Analytics

SQL

Python

Market Research

Dashboard Management

Business Intelligence

Formazione

Bachelor's Degree in Data Science or related field

Strumenti

Google Workspace

Looker

Tableau

BigQuery

Descrizione del lavoro

Social network you want to login/join with:

Join Poq, the 'super app' SaaS company that empowers retailers and brands to drive fast growth and revolutionise their customer experience through highly effective and fully customisable mobile native apps.

As a member of our team, you'll play a pivotal role in shaping the future of retail by enabling brands to provide a superior shopping and engagement experience - anytime, anywhere.

At Poq, we collaborate with retailers to build stronger brands, increase product sales, foster customer loyalty, and deliver highly relevant content, communications, and rewards. Our clients include global brands such as e.l.f. Cosmetics, Ardene, Cotton Traders, Card Factory, Kurt Geiger and many more!

With our apps serving consumers in the UK, US, Europe and Australia, you'll be at the forefront of driving international impact. Joining our team means gaining exposure to the latest and most progressive technologies in retail.

As a remote-first company, we offer a dynamic work environment that encourages collaboration and creativity. If you're passionate about pushing the boundaries of digital business-to-consumer (B2C) innovation and want to contribute to the growth of a forward-thinking company, Poq is the place for you.

About the role - Data Analyst (initial 3 month contract)

Reporting to the Head of RevOps, you will be joining the team as a Data Analyst where you’ll drive Poq’s data capabilities by automating data collection, building dashboards, and producing insightful reports. By analysing market trends and user behaviour, you’ll deliver strategic insights for marketing, customer success, and product enhancements. You’ll also support analytics setup for new customers, contribute to feature development, and provide monthly performance insights to inform campaigns and sales efforts, helping Poq make smarter, data-driven decisions.

Responsibilities

1. Dashboard & KPI Management: Design, maintain, and enhance dashboards and reports to track critical KPIs, including app engagement, retention, conversion rates, and revenue growth across our customer base.
2. Analytics Channel Ownership: Manage and prioritise incoming data requests via the internal analytics communication channel, ensuring timely and accurate delivery of insights.
3. Customer Analytics Setup: Assist Poq’s first-line support team in configuring analytics for new customer implementations to ensure seamless data tracking and reporting.
4. Market Research & Competitive Analysis: Conduct digital market research to analyse market share, user behaviour, and industry trends, comparing findings against Poq app performance for marketing, customer insights, and consultancy purposes.
5. Business Case Insights: Generate data-driven insights to support feature business cases by assessing uplifts in key KPIs associated with user experience improvements.
6. Monthly/Quarterly Insights & Performance Report: Support the relaunch of Poq’s quarterly app insights and performance report, enhancing brand credibility, aligning with the marketing content strategy, and adding value to sales collateral.
7. Support Customer Success: Provide insights into client app performance and identify key drivers of app adoption, feature usage, and overall app success.
8. Team Player Mentality: Proven ability to collaborate and communicate effectively within a team environment to drive data-driven initiatives.

Experience

• 2+ years of experience as a Data Analyst
• Proficiency in Google Analytics and Adobe Analytics for tracking and analysing user behaviour
• Experience or exposure to the retail or e-commerce industry, with understanding of relevant metrics and trends
• Proficiency in Google Workspace tools such as Sheets, including advanced formulas and automation
• Experience with business intelligence platforms such as Looker and Tableau
• Familiarity with cloud-based enterprise data warehouse solutions, such as BigQuery
• Good understanding of SQL for querying and manipulating data
• Knowledge of programming languages such as Python is a plus
• Strong understanding of statistics and algebra for data analysis
• Excellent analytical skills for large data sets
• Ability to identify challenges and apply data-driven solutions
• Experience with native mobile app analytics is advantageous but not essential

Deliberate

• We move forward constructively with integrity and purpose
• We bring the best version of ourselves every day
• We are experts and innovators at the top of our game

Enterprising

• We are ambitious, resilient, and passionate about what we do
• We are creative thinkers, problem solvers, decision-makers
• We do great work and get things done together
• We take ownership and hold ourselves accountable
• Take pride in our product, our work, and each other
• We are honest, decent, and do the right thing

Open

• We are open to ideas, learning, and evolving