DATA ANALYST

JR Italy; Mantova; In loco; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

Join a forward-thinking company as a Data Analyst and play a pivotal role in transforming retail experiences. In this initial 3-month contract, you will drive data capabilities, automate data collection, and produce insightful reports to enhance marketing and product strategies. Collaborate with diverse teams to analyze market trends and user behavior, delivering strategic insights that shape the future of retail. This remote-first environment offers a dynamic workspace that fosters creativity and innovation, making it an exciting opportunity to contribute to impactful projects across global brands.

Competenze

• 2+ years of experience as a Data Analyst in retail or e-commerce.
• Proficiency in Google Analytics and SQL for data querying.

Mansioni

• Design and maintain dashboards to track KPIs like app engagement and revenue growth.
• Conduct market research to analyze user behavior and industry trends.

Conoscenze

Data Analysis

Google Analytics

Adobe Analytics

SQL

Statistics

Python

Google Workspace

Business Intelligence

Strumenti

Looker

Tableau

BigQuery

Descrizione del lavoro

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Join Poq, the 'super app' SaaS company that empowers retailers and brands to drive fast growth and revolutionise their customer experience through highly effective and fully customisable mobile native apps.

As a member of our team, you'll play a pivotal role in shaping the future of retail by enabling brands to provide a superior shopping and engagement experience - anytime, anywhere.

At Poq, we collaborate with retailers to build stronger brands, increase product sales, foster customer loyalty, and deliver highly relevant content, communications, and rewards. Our clients include global brands such as e.l.f. Cosmetics, Ardene, Cotton Traders, Card Factory, Kurt Geiger, and many more!

With our apps serving consumers in the UK, US, Europe, and Australia, you'll be at the forefront of driving international impact. Joining our team means gaining exposure to the latest and most progressive technologies in retail.

As a remote-first company, we offer a dynamic work environment that encourages collaboration and creativity. If you're passionate about pushing the boundaries of digital B2C innovation and want to contribute to the growth of a forward-thinking company, Poq is the place for you.

About the role - Data Analyst (initial 3-month contract)

Reporting to the Head of RevOps, you will be joining as a Data Analyst where you’ll:

• Drive Poq’s data capabilities by automating data collection, building dashboards, and producing insightful reports.
• Analyze market trends and user behaviour to deliver strategic insights for marketing, customer success, and product enhancements.
• Support analytics setup for new customers, contribute to feature development, and provide monthly performance insights to inform campaigns and sales efforts.

Responsibilities

1. Dashboard & KPI Management: Design, maintain, and enhance dashboards and reports to track critical KPIs, including app engagement, retention, conversion rates, and revenue growth across our customer base.
2. Analytics Channel Ownership: Manage and prioritise incoming data requests via the internal analytics communication channel, ensuring timely and accurate delivery of insights.
3. Customer Analytics Setup: Assist Poq’s first-line support team in configuring analytics for new customer implementations to ensure seamless data tracking and reporting.
4. Market Research & Competitive Analysis: Conduct digital market research to analyze market share, user behaviour, and industry trends, comparing findings against Poq app performance for marketing, customer insights, and consultancy purposes.
5. Business Case Insights: Generate data-driven insights to support feature business cases by assessing uplifts in key KPIs associated with user experience improvements.
6. Monthly/Quarterly Insights & Performance Report: Support the relaunch of Poq’s quarterly app insights and performance report, enhancing brand credibility, aligning with marketing content strategy, and adding value to sales collateral.
7. Support Customer Success: Provide insights into client app performance and identify key drivers of app adoption, feature usage, and overall app success.
8. Team Collaboration: Demonstrate effective communication and collaboration within teams to drive data-driven initiatives.

Experience

• 2+ years of experience as a Data Analyst
• Proficiency in Google Analytics and Adobe Analytics for user behaviour analysis
• Experience or exposure to retail or e-commerce industries
• Proficiency in Google Workspace tools, especially Sheets, with advanced formulas and automation
• Experience with business intelligence platforms like Looker and Tableau
• Familiarity with cloud data warehouses such as BigQuery
• Good SQL skills for data querying and manipulation
• Knowledge of programming languages like Python is a plus
• Strong understanding of statistics and algebra for data analysis
• Excellent analytical skills with attention to detail
• Ability to identify challenges and implement data-driven solutions
• Experience with native mobile app analytics is advantageous but not essential