Creative Strategist - Remote (SP)

LDX Digital; Italia; Remoto; EUR 40.000 - 80.000; Tempo pieno

Descrizione del lavoro

Join a forward-thinking company as a Creative Strategist, where you'll blend data and creativity to drive impactful marketing strategies. This innovative firm focuses on performance marketing across major digital platforms, including Google and YouTube. Collaborate with a dynamic team to craft compelling campaigns that resonate globally. With a remote work option and a commitment to professional growth, this role offers an exciting opportunity to make a significant impact in the digital marketing landscape. If you're passionate about creativity and data-driven strategies, this position is perfect for you.

Servizi

20 days PTO

Remote work flexibility

Learning opportunities

AI-first business environment

Work with innovative brands

Competenze

• 3+ years of experience in digital marketing or creative strategy.
• Strong grasp of marketing analytics and data-driven decisions.

Mansioni

• Conduct competitive analysis to identify market trends.
• Manage creative projects from ideation to execution.

Conoscenze

Digital Marketing

Creative Strategy

Performance Advertising

Marketing Analytics

Communication Skills

Formazione

Bachelor's Degree in Marketing or related field

Strumenti

Google Ads

YouTube Ads

Figma

Canva

Adobe Creative Suite

Ads Data Hub

GA4

Looker Studio

Clickup

Google Workspace

Descrizione del lavoro

As a Creative Strategist at LDX Digital, you will play a pivotal role at the intersection of data, creativity, and digital storytelling. Your mission is to drive performance marketing outcomes through innovative, insights-driven advertising strategies across Google platforms, including YouTube, Search, Display, and beyond. You'll collaborate with product marketing managers, analysts, designers, and clients to craft compelling creative campaigns that resonate globally.

Our focus is on Performance, ensuring our clients are hitting their KPIs consistently with the best in-house creative and design strategy.

Key Responsibilities

1. Conduct competitive and landscape analysis to identify market trends and opportunities.
2. Perform creative performance analysis to optimize campaigns.
3. Write and develop creative briefs that align with campaign goals and audience insights.
4. Manage creative projects from ideation to execution and review.

• Monitor digital platforms such as YouTube, Instagram, and TikTok to identify emerging creative trends and behavioral shifts.
• Leverage tools like Google Trends, Think with Google, and YouTube Analytics to forecast content opportunities.
• Translate cultural and platform-specific trends into creative strategies that spark audience engagement and brand affinity.
• Analyze competitor campaigns using tools like Ads Transparency Center, Meta Ads Manager, and third-party benchmarks.
• Partner with Product and Growth teams to align messaging and creative execution with market gaps and opportunities.
• Analyze live ad campaigns to determine creative effectiveness, identifying what drives performance across demographics and platforms.
• Use proprietary and third-party software (e.g., Ads Data Hub, GA4, Looker Studio) to dissect engagement metrics and recommend creative pivots.
• Champion a test-and-learn culture by hypothesizing, testing, and iterating on creative approaches based on performance data.
• Author clear, data-informed creative briefs including strategic context, creative direction, tone of voice, copy guidance, visual references, and brand guardrails.
• Collaborate with internal designers, copywriters, and videographers to bring ideas to life, ensuring alignment with campaign KPIs.
• Oversee multiple concurrent creative projects, managing workflows, timelines, and communication using tools like Clickup, Sheets, and Google Workspace.

Requirements

Minimum Requirements:

• 3+ years of experience in digital marketing, creative strategy, or performance advertising.
• Knowledge of Google Ads, YouTube Ads, and programmatic advertising best practices.
• Strong grasp of marketing analytics and ability to translate data into actionable creative decisions.
• Understanding of media-buying and sales data.
• Excellent communication and brief-writing skills.
• Experience with creative tools such as Figma, Canva, or Adobe Creative Suite is a plus.

Preferred Qualifications:

• Experience working with global brands or in a fast-paced tech environment.
• Knowledge of META Ads and TikTok Ads.
• Comfort with storytelling across diverse cultures and markets.

Benefits

Why Join Us?

At LDX Digital, we don't just tell stories—we shape them with data, creativity, and purpose. Join a team where your ideas fuel global impact, your insights shape narratives, and your creativity meets cutting-edge technology.

• Remote role — enjoy the freedom to work from anywhere, providing a better work-life balance.
• 20 days PTO.
• An AI-first business that has grown 200% quarter on quarter.
• One of the best learning environments in the space.
• A leading Google + YouTube Ads agency working with some of the most exciting and innovative brands.