Creative Agency Strategist, Campaign & Creative

Amazon Online Italy S.R.L.; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading digital advertising company in Milan seeks a Creative Agency Campaign and Creative Manager to enhance relationships with Creative Agencies and help advertisers achieve their goals. This role requires a mix of creativity, analytical skills, and project management experience in a fast-paced environment.

Competenze

• 2+ years of experience in digital advertising and client-facing roles.
• 5+ years of professional experience required.
• Digital advertising experience and expertise in related ad specifications.

Mansioni

• Develop and maintain relationships with Creative Agencies.
• Manage the planning and delivery of high-quality advertiser engagements.
• Consult with agencies on creative strategies.

Conoscenze

Digital media understanding

Strong organizational skills

Interpersonal communication

Project management

Technical capabilities

Formazione

Bachelor's degree in Marketing or related field

Strumenti

MS Office

Photoshop

HTML5

Salesforce

Descrizione del lavoro

2+ years of experience in digital advertising and client facing roles, working for or with Creative Agencies

• 5+ years of professional experience
• Bachelor's degree or equivalent experience
• Professional experience in digital media or marketing

Job summary

Amazon Advertising operates at the intersection of advertising and eCommerce, and offers advertisers a rich array of media solutions across Amazon’s mobile and desktop websites, proprietary devices including Kindle and Fire TV, and the Amazon Programmatic Demand Side Platform. We are looking for a highly motivated Creative Agency Campaign and Creative Manager (CCM) who is passionate about helping our advertisers make effective, analytically driven marketing decisions through partnerships with Creative Agencies. This is a new role to the team and provides the opportunity to Think Big in building relationships with the top Creative Agencies globally by providing them with strategic and creative guidance as they work with Amazon.

Key opportunities

• Impact and Career Growth
• Become a knowledgeable partner on Amazon Advertising solutions for Creative Agencies
• Develop never-been-done-before executions with agencies and their advertisers during the pre-sales stage
• Educate Creative Agencies on creative and operational best practices to drive creative performance and provide frustration-free campaign launches for advertisers
• Grow and broaden your skills as you work in an environment that thrives on creativity, experimentation, and product innovation

Key job responsibilities

• Obsessing over our end-customer’s experience and the role Creative Agencies can play in delivering bar raising advertising campaigns on Amazon
• Develop and maintain relationships with Creative Agencies in partnership with Sales and Account Management
• Manage the planning and delivery of high quality advertiser engagements to educate Creative Agencies on Amazon policies and creative best practices to positively impact campaign performance
• Support the execution of complex advertising campaigns with Creative Agencies, advertisers and internal stakeholders
• Consulting with agencies and their advertisers on creative strategy using historical advertiser and industry data
• Dive deep on data to develop and manage process and product improvement projects with internal and external stakeholders to improve cross-vertical / cross-locale efficiency
• Participating in both internal and agency / advertiser-facing business reviews and providing insights that impact teams cross-vertical and cross-locale
• Develop innovative executions with Creative Agencies and internal partners during the pre-sales stage

A day in the life

You will develop direct relationships with Creative Agencies who partner with Advertisers to launch campaigns on Amazon. As part of this role you will be involved in the ideation and project management of select campaigns, make data-driven creative strategy recommendations, and provide ongoing Creative Agency education, all aimed at helping advertisers grow their business on Amazon while upholding our end customers’ experience. You will work with Creative Agency partners to deliver results that matter to our advertisers for long-term growth. This means diving deep on creative data, recommending creative testing, and providing creative insights. The role provides a fast-paced environment that offers team members continual opportunities to learn, be curious and develop their skills. It also offers the chance to partner with a range of internal team members in a collaborative fashion.

About the team

The broader CCM team provides efficient and accurate campaign management for advertisers on Amazon while identifying opportunities to continuously improve our workflows and implement best practices across teams.

Preferred Qualifications

• Bachelors’ degree in Marketing, Advertising or related field
• Digital advertising experience and expertise in related ad specifications, file formats and technologies
• Strong organizational, interpersonal, and communication skills (written and verbal)
• Experience managing projects in a fast pace environment
• Experience working cross-functionally and with a wide range of employees with different skill sets
• Adaptable and quick to learn new processes and tools, demonstrating strong technical / operational capabilities
• Self-directed, goal-oriented and flexible, enjoying working in a fast-paced and at times ambiguous environment
• Experience with MS Office, Photoshop, HTML5, Rich Media, and Salesforce