Copywriter & Digital Media Specialist

Exa Futures S.r.L.; Frosinone; Ibrido; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading company is seeking a Copywriter & Digital Media Specialist to drive communication strategies for key clients. The role involves overseeing digital media content, analyzing performance metrics, and working collaboratively in a flexible environment. Candidates should have strong language skills, proven experience in digital marketing, and a bachelor's degree in a relevant field.

Servizi

Flexible hours

Remote work (50%)

Opportunities for career growth

Casual work environment

Competenze

• 2-3 years of experience as a Copywriter & Digital Media Specialist.
• Experience in planning and optimizing marketing campaigns at scale.
• Familiarity with web design and publishing preferred.

Mansioni

• Lead activities related to Digital Media communication for Key Clients.
• Monitor KPIs and measure campaign success.
• Manage and grow communities of up to 3M-5M followers.

Conoscenze

Fluent in Italian

Proficient in English

Strong knowledge of social media platforms

Analytical skills

Formazione

Bachelor's Degree in Economics, Marketing, or related field

Strumenti

Google Analytics

Facebook Business Manager

Google Ads

Descrizione del lavoro

Operating as a Copywriter & Digital Media Specialist at Exa Futures, you can expect to:

• Lead activities related to Digital Media communication for Key Clients and our organization.
• Develop strategic plans for each client’s communication projects.
• Define key social media KPIs, monitor them, measure campaign success, and report to stakeholders.
• Manage and oversee digital media content.
• Stay updated with the latest social media best practices and technologies.
• Utilize digital media marketing tools effectively.
• Manage and grow communities of up to 3M-5M followers.
• Monitor SEO and user engagement, and suggest content optimizations.
• Build and maintain relationships with Key Clients.
• Contribute to company operations and business strategies, reporting directly to the CEO.
• Ensure synergy between Social Media Management and other services like Online Advertising, PR, SEO, blogs, growth practices, and analytics.
• Collaborate with Digital Agency and Product teams.
• Lead or support partnerships with professionals, publishers, and influencers.

Qualifications

• Fluent in Italian and proficient in English; a third language is a plus.
• At least 2-3 years of experience as a Copywriter & Digital Media Specialist.
• Strong knowledge of Instagram, Facebook, TikTok, Pinterest, YouTube, X (Twitter), LinkedIn, and other social media platforms.
• Experience in marketing campaigns focused on brand awareness, community growth, and conversions.
• Understanding of SEO and web traffic metrics.
• Experience in audience and buyer persona research.
• Familiarity with web design and publishing is preferred.
• Knowledge of Google Analytics.
• Basic familiarity with Google Ads and Facebook Business Manager.
• Strong analytical skills and experience with data analysis and presentation via Excel.
• Team player with a positive attitude, able to work independently.
• Proactive, quick learner, detail-oriented, capable of working under stress in a fast-paced environment.
• Experience in planning, monitoring, and optimizing marketing campaigns at scale.
• Bachelor's Degree in Economics, Marketing, or related field with relevant online media or advertising experience.
• Account management experience is a plus.
• Note: A proven track record of failure is acceptable; past successes are not mandatory.

CAREER DEVELOPMENT: Opportunities for growth within the organization, especially as the Digital Media division has secured new clients recently.

WORK ENVIRONMENT: Casual, flexible hours, remote work (50%), with regular team gatherings in Milano, Italy. We are results-driven and trust our team members.

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