Content Manager

Astellas Pharma Inc.; Italia; Ibrido; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading pharmaceutical company in Milan is seeking a Content Manager to develop and deliver content that resonates with target audiences. This role involves collaboration with Brand Managers, ensuring consistent messaging across channels, and leveraging data insights for effective content strategies. Candidates should have experience in content creation and digital engagement. A hybrid working model is offered, requiring flexibility in work location.

Servizi

Opportunity for continuous development

Inspiring work climate

Challenging and diversified job

Competenze

• Experience in content creation, copywriting, and digital engagement in the pharmaceutical industry.
• Strong analytical skills with ability to interpret data.
• Excellent verbal and written communication skills in English.
• Proven ability to collaborate with diverse stakeholders.

Mansioni

• Develop and deliver compelling content for target audiences.
• Collaborate with local Brand Managers on content optimization.
• Ensure consistent application across all external channels.
• Identify and leverage existing global and local content.

Conoscenze

Content creation

Digital engagement

Analytical skills

Communication skills

Organizational skills

Formazione

Bachelor’s degree or equivalent

Descrizione del lavoro

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Description Content ManagerAbout Astellas: At Astellas we are making treatments that matter to people. We are tackling the toughest health challenges putting the patient at the heart of every move we make. Our global vision for Patient Centricity is to support the development of innovative health solutions through a deep understanding of the patient experience. At Astellas, Patient Centricity isn’t a buzzword - it’s a guiding principle for action. We believe all staff have a role to play in creating a patient-centric culture and integrating an awareness of the patient into our everyday working practices, regardless of our role, team or division. We have developed ground-breaking, innovative medicines in immunology, oncology and urology. Our medicines are extending and saving the lives of cancer patients, making transplantation possible and improving the quality of life for those living with conditions where needs are often overlooked. We take a patient-focused approach, that allows us to convert brilliant early science into treatments and solutions that directly improve and save patients’ lives. From lab to clinic to patient, we focus on the most promising science, empower the best talent to pursue it, and develop life-changing solutions alongside the best partners. The Opportunity: As a Content Manager at Astellas Pharma, you will play a crucial role in developing and delivering compelling content that resonates with our target audiences. You will collaborate closely with local Brand Managers to create and optimize content across various channels, ensuring a seamless integration of messaging that aligns with our Omnichannel Engagement Framework. Your work will not only enhance our brand presence but also contribute to improving patient care worldwide. Hybrid Working: At Astellas, we recognise that our employees enjoy having a balance between their professional and home lives. We are proud of our hybrid approach which empowers you to have flexibility on whether to work from home or in the office. You will be part of an inclusive team that works to develop innovative therapies for patients. Key Activities for this role:

Act as a content adviser to local Brand Managers, developing copy and assets tailored to customer profiles and insights.

Ensure consistent content application across all externalfacing channels, including websites, HCP portals, and social media.

Execute and optimize the internal content planning and production process in collaboration with Brand Managers and content reviewers.

Identify and leverage existing global and local content to align with omnichannel campaign strategies.

Collaborate crossfunctionally to understand evolving customer needs and produce relevant content for Field Force-led.

Essential Knowledge & Experience:

Experience in content creation, copywriting, and digital/omnichannel engagement within the pharmaceutical or life sciences industry.

Strong analytical skills with the ability to interpret data and generate insights for decision-making.

Excellent verbal and written communication skills in English.

Proven ability to collaborate with diverse stakeholders at various seniority levels.

Strong organizational skills with the ability to manage competing deadlines effectively.

Preferred Experience:

Previous experience in omnichannel content within the pharmaceutical, life sciences, or FMCG industries.

Familiarity with Legal, Medical, and Regulatory (LMR) review processes and local regulations.

Experience engaging with healthcare professionals, payers, and patients.

Digital content transformation experience is a plus.

Education:

Bachelor’s degree or equivalent.

Additional Information:

This is a full-time permanent role.

Location Italy office (Milan).

This position follows our hybrid working model. The role requires a blend of home and minimum 1 day per month in our local office. Flexibility may be required in line with business needs. Candidates must be located within a commutable distance of the office.

What We Offer:

A challenging and diversified job in an international setting.

Opportunity and support for continuous development.

Inspiring work climate.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. #LI-Milan#LI-Hybrid#LI-EN1