Community Manager

Betlyzer; Napoli; Hybrid; EUR 15,000 - 20,000; Full time

Benefits offered by this job

Hands-on training

Editorial ownership

AI tool access

Direct founders access

International expansion

Flexible location

Job summary

Betlyzer is seeking an entry-level Community Manager to lead day-to-day editorial and community operations across social channels, with emphasis on TikTok and Instagram, plus YouTube, X and Telegram. You’ll translate sports calendars and marketing goals into a structured plan and execute it consistently using Betlyzer tooling.

Your first focus will be Italian-language content for existing customers, with adaptation for Portugal, Brazil, Spain, the UK and the US as Betlyzer expands

Qualifications

• Entry-level opportunity with practical social media experience.
• Strong marketing, organization, and digital content fundamentals.
• Ability to plan and execute an editorial calendar.

Responsibilities

• Follow sports and trends, spot engaging topics with viral potential.
• Create and maintain a weekly editorial plan across channels.
• Turn plans into content using Betlyzer tools.
• Publish content on TikTok, Instagram, YouTube, X and Telegram.
• Learn Betlyzer Creator and Betlyzer Convert for distribution.
• Manage accounts daily, maintain brand voice and interaction.
• Review content for accuracy and editorial quality.
• Track KPIs and derive improvements for future plans.

Skills

Social media management

Content marketing

Editorial calendar

Analytics & KPIs

Community engagement

TikTok & Instagram

YouTube, X, Telegram

Editorial judgment

Education

Marketing/communications/digital media degree

Tools

Canva

Figma

ChatGPT

Job description

Location: Naples, Italy, or fully remote within the European Union. Team members based in Naples work on site during weekday shifts, while weekend shifts are remote.

Employment: Full-time, six days per week, with one variable weekly rest day. Working hours are predominantly daytime and scheduled around editorial needs.

About Betlyzer

Betlyzer is an early-stage technology company developing AI-powered software that automates digital marketing and content creation for the sports iGaming industry.

We work across computer vision, generative AI, and video generation to build products that can create and distribute social media content at scale.

Our first product, Betlyzer Creator, combines realistic AI avatars, generative models, and sports content to automatically produce social media videos and generate qualified traffic for operators and companies across the industry.

Betlyzer was founded in partnership with Hub Affiliations, an established iGaming affiliate marketing company that contributes commercial expertise, market knowledge, and an established network of industry partners.

Within its first months, Betlyzer received two nominations at the SBC Affiliate Leaders Awards 2026, was shortlisted in two categories at the EGR Italy Awards 2026, and received another nomination at the SiGMA North America Awards 2026:

• SBC Affiliate Leaders Awards 2026 — Affiliate Technology of the Year
• SBC Affiliate Leaders Awards 2026 — Affiliate Management Platform of the Year
• EGR Italy Awards 2026 — AI Development of the Year
• EGR Italy Awards 2026 — Sports Betting Innovation
• SiGMA North America Awards 2026 — Best AI & Innovation Solution

The Role

We are looking for an entry-level Community Manager with strong knowledge of sports, social media, and the fundamentals of digital marketing.

You will join a small, fast-moving team and take ownership of Betlyzer's day-to-day editorial and community operations across our main social channels, with particular focus on TikTok and Instagram, as well as YouTube, X, and Telegram.

Your main objective will be to turn the sports calendar, current trends, and marketing goals into a structured editorial plan and execute it consistently using the technology and tools developed by Betlyzer.

Your first focus will be Italian-language content for existing customers. As Betlyzer expands through new commercial partnerships in Portugal, Brazil, Spain, the United Kingdom, and the United States, you will help adapt content and social strategies for international audiences.

This is a highly hands-on role with a strong marketing focus. You will learn to use Betlyzer Creator and Betlyzer Convert to produce and distribute content at scale, manage multiple social channels, and use performance data to continuously improve the editorial strategy.

Responsibilities

• Follow Serie A and the major European soccer leagues, monitor the daily sports conversation, and identify news, trends, and topics with strong engagement and viral potential.
• Create, organize, and maintain a weekly editorial plan based on matches, news, trends, campaigns, and marketing objectives.
• Turn the editorial plan into actual content using the tools and technology provided by Betlyzer.
• Create, adapt, schedule, and publish content across TikTok, Instagram, YouTube, X, and Telegram, tailoring formats and messaging to each platform.
• Learn and operate Betlyzer Creator and Betlyzer Convert as core tools within the editorial and content distribution workflow.
• Manage social accounts and communities on a daily basis, maintain a consistent brand voice, and encourage meaningful audience interaction.
• Review content and information generated through Betlyzer's tools before publication, ensuring accuracy, editorial quality, and contextual relevance.
• Ensure content complies with editorial standards, platform policies, and applicable iGaming requirements, while promoting responsible communication.
• Track and interpret key marketing and social media KPIs, including reach, views, engagement, community growth, traffic, registrations, and conversions.
• Analyze content performance to understand which formats, topics, and strategies work best across different channels.
• Turn performance data, trends, and community feedback into practical recommendations for future editorial plans and campaigns.
• Collaborate with the product and commercial teams to align editorial strategy with marketing objectives and client priorities.

Qualifications

This is an entry-level opportunity. Extensive professional experience is not required, but you should already have practical experience with social media and a good understanding of digital marketing dynamics.

• You are at least 18 years old.
• Fluent written and spoken Italian and English.
• Strong knowledge of soccer, especially Serie A and the major European leagues.
• Practical experience managing social accounts, pages, communities, or content projects.
• Strong familiarity with TikTok and Instagram, and good knowledge of YouTube, X, and Telegram.
• A good understanding of social media dynamics, trends, content formats, and the mechanisms that drive reach and engagement.
• A good understanding of the fundamentals of digital marketing, content marketing, and social media marketing.
• The ability to build and consistently execute an editorial calendar in an organized way.
• The ability to turn marketing goals, trends, and the sports calendar into ideas and content suited to different channels.
• The ability to manage multiple accounts, formats, deadlines, and priorities at the same time.
• Analytical thinking and the ability to understand key KPIs across content, community, traffic, and conversion.
• Sound editorial judgment and strong attention to detail when reviewing content before publication.
• The ability to communicate clearly, work autonomously, and take responsibility for published content.
• Strong general computer skills and the ability to quickly learn new software and AI-powered tools.
• Availability for a full-time, six-day schedule with one variable weekly rest day, including weekend shifts.

A university degree is not a mandatory requirement, but a strong educational background in marketing, communications, digital media, or a related field will be considered an advantage. We place significant value on a candidate's education and training, alongside practical social media experience, sports knowledge, marketing ability, organization, and familiarity with new technologies.

Nice-to-Have Skills

• A bachelor's or master's degree in marketing, communications, digital media, or a related field.
• Previous experience in social media marketing, community management, or content marketing.
• Experience directly managing TikTok, Instagram, YouTube, X, or Telegram accounts.
• Experience creating and managing editorial calendars.
• Knowledge of affiliate marketing, acquisition funnels, or performance marketing.
• Experience in sports media, content creation, or the iGaming industry.
• Fluency in Spanish and/or Brazilian Portuguese.
• Knowledge of the NBA, ATP tennis, the Brazilian Série A, the Portuguese Primeira Liga, or additional European soccer leagues.
• Experience with tools such as Canva, Figma, ChatGPT, Claude, or other content creation and productivity software.
• Examples of social accounts, posts, videos, editorial calendars, or marketing projects you have helped create or manage.

What We Offer

• A central role in building the social, editorial, and community operations of an AI company from its earliest stages.
• Hands-on training in Betlyzer Creator and Betlyzer Convert.
• Real ownership of editorial planning, publishing, social media management, and performance improvement.
• The opportunity to use proprietary AI tools to manage and produce content at scale.
• Direct collaboration with the founders, product team, and commercial partners.
• The opportunity to help launch social media and marketing strategies in new international markets.
• A small, fast-moving environment with minimal bureaucracy and room to test new ideas.
• The choice between working from Naples or fully remotely within the European Union. Naples-based team members work on site during weekday shifts and remotely during weekend shifts.
• Predominantly daytime working hours, with schedules planned around editorial and sporting needs.
• Professional growth and increasing responsibility as the company develops.
• Commercial and operational support from Hub Affiliations, an established company in the iGaming industry.

Compensation

The gross annual salary range for this full-time role is €15,000–€20,000, depending on skills and experience.

The role also includes a performance-based bonus. Its structure, targets, and applicable terms will be discussed during the selection process.

The contract type and employment framework will be defined with the successful candidate during the selection process.

Application

To apply, send your CV to [e-mail]. If available, include your LinkedIn profile and examples of social accounts, posts, videos, editorial calendars, or marketing projects you have worked on.

Traditional professional experience is not strictly required. Personal, university, volunteer, and independent projects are all welcome when they demonstrate practical social media experience, sports knowledge, marketing preparation, creativity, organizational ability, or the ability to grow a community.