Communication and Branding Sr Manager

JR Italy; Pordenone; In loco; EUR 45.000 - 85.000; Tempo pieno

Descrizione del lavoro

An established industry player is seeking a Communication and Branding Sr Manager to lead innovative strategies that enhance brand reputation and engagement. This role involves strategic planning, media relations, and crisis management, ensuring effective communication across all channels. You will collaborate with cross-functional teams to develop comprehensive branding initiatives, while also managing stakeholder relationships and a budget. If you are a strategic thinker with a passion for communication and branding, this opportunity offers a chance to make a significant impact in a dynamic environment.

Competenze

• Bachelor's degree in Communications or Marketing required.
• Experience in Corporate Communications and Branding is essential.

Mansioni

• Lead global communication and branding strategies aligned with business goals.
• Manage internal and external communication strategies effectively.

Conoscenze

Corporate Communications

Branding

Media Relations

Crisis Communication

Digital Marketing

Leadership

Strategic Planning

Stakeholder Engagement

Formazione

Bachelor in Communications

Master in Business Management

MBA in Corporate Communications

Strumenti

Content Management Systems

Social Media Management Tools

Descrizione del lavoro

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Communication and Branding Sr Manager, pordenone

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Job Reference:

290879600026714112033710

Job Views:

2

Posted:

06.05.2025

Expiry Date:

20.06.2025

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Job Description:

About us:

We are a leading multinational company specializing in the production of high-quality components for household and commercial appliances. With a commitment to innovation and excellence, we serve a global customer base, providing solutions that enhance the efficiency and functionality of household refrigeration systems.

Responsibilities:

• Strategic Planning: lead global communication and branding strategies aligned with the Business Unit's goals. Create and oversee the execution of an annual communication plan, including content/campaign development, media relations, and brand positioning.
• Internal Communication Management: ensure that global internal communication strategies and actions are implemented on time and in an effective way. Stay current with trends, technological advancements, and lead the implementation of innovative approaches to enhance ACIM’s communication strategies efforts.
• Media Relations: develop and execute external communication strategies to enhance ACIM’s reputation and promote the company in a positive way to external audiences. Manage the external agency on developing and executing pitching stories, monitoring and securing media coverage while enabling the cascade of it through bi-weekly clipping sent for all leaders.
• Crisis management: establish global guidelines and take an active role in crisis committees, oversee content strategy and development, while monitoring repercussions, to ensure that the company's reputation is consistently reflected in all communication efforts and across all channels.
• Digital: plan and lead digital promotion for the ACIM brand, overseeing the creation of diverse content forms, based on strategic plans and collaboration with Platforms and Regional teams, ensuring engagement with the target audience.
• Brand Management: lead, develop, and implement comprehensive global branding strategies and guidelines for the Nidec ACIM Business Unit, ensuring alignment with the company’s objectives. Collaborate with cross-functional teams, such as Platforms, to integrate ACIM branding initiatives into campaigns and promotion materials.
• Stakeholder Engagement: cultivate continuous relationships with key stakeholders, such as: executives, platform and regional focal points, Nidec Corporation Japan
• Team and budget management: giving feedback and relying on defined processes/systems for salary moveme and other people management issues. Related to budget management, manage the proposal and control of resources available for the area.

Requirements:

• Bachelor in Communications, Marketing or Public Relations plus Master and/or MBA in Business Management or Corporate Communications; A post-graduation degree in Branding will be an advantage.
• Experience in Corporate Communications and Branding
• Proficiency in media relations, crisis communication, and reputation management
• Proficiency in digital marketing tools and platforms, including social media management and content management systems
• Fluent English and Italian skills

Soft Skills:

• Excellent verbal and written communication skills with ability to analyze data and develop recommendations
• Strong leadership and team management abilities, with experience leading cross-functional / diverse teams and external agencies.
• Strategic long-term thinking and short-term execution capabilities focus on ensuring objectives are met.