Category Marketing Manager – Beauty Growth & Innovation

Ghd; Italia; Ibrido; EUR 50.000 - 80.000; Tempo pieno

Vantaggi offerti da questo lavoro

Dynamic environment

Professional training

Personal PC & smartphone

Welfare package

Performance-based targets

Smart working 6 days/month

Alternative Fridays

Descrizione del lavoro

ghd is seeking a Category Marketing Manager in Toscana, IT to drive growth in key product categories. You will oversee local performance, pricing, and competitive intelligence while aligning with the broader marketing strategy. Strong analytical skills and a passion for beauty trends are essential.

You will develop local promotional plans, collaborate with cross-functional teams, and create assets for launches across channels, supporting the regional go-to-market efforts.

Competenze

• Marketing qualification or equivalent required.
• 5–8 years Category Management experience with pricing strategies.
• Full proficiency in English and MS Office (Excel/PowerPoint).
• Strong analytical skills and affinity with beauty trends.

Mansioni

• Analyse the performance of a specified category locally (shares, value, volume).
• Lead pricing analysis, competitor research and market trends.
• Develop local assets and collaborate on go-to-market plans.
• Create an annual promotional plan aligned with national marketing objectives.
• Collaborate cross-functionally to drive category performance within budget.
• Monitor KPIs and provide insights to optimise profitability.

Conoscenze

Category Management

Pricing strategies

English proficiency

MS Excel

PowerPoint

Analytical skills

Beauty/trends knowledge

Formazione

Marketing qualification

Strumenti

Excel

PowerPoint

Descrizione del lavoro

ghd is seeking a Category Marketing Manager in Toscana, IT to drive growth in key product categories. You will oversee local performance, pricing, and competitive intelligence while aligning with the broader marketing strategy. Strong analytical skills and a passion for beauty trends are essential.

You will develop local promotional plans, collaborate with cross-functional teams, and create assets for launches across channels, supporting the regional go-to-market efforts.