Adventure Media & Communications Specialist

Alpinestars; Asolo; In loco; EUR 41.000 - 50.000; Tempo pieno

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Welfare

Descrizione del lavoro

Alpinestars, a global leader in performance and protective wear for adventure riding, seeks a Media & Communication Specialist – Adventure to amplify brand stories with test riders, ambassadors, and media.

You will translate performance and innovation into compelling narratives, build relationships with motorcycle press worldwide, coordinate launches and media events, and help shape messaging across all adventure channels.

Competenze

• Solid background in media, communications, PR, or marketing in motorcycling/outdoor/performance apparel.
• Established network within motorcycle media and adventure riding communities.
• Strong storytelling and writing skills to explain technical products engagingly.
• Understanding of motorcycling culture and rider expectations.
• Experience with journalists, riders, or brand ambassadors is a plus.
• Comfort representing a global premium brand in professional and grassroots settings.
• Proficiency in English (C1); another language is a plus.
• Willingness to travel and participate in riding activities and product testing.

Mansioni

• Express Alpinestars narrative, translating performance into compelling stories.
• Engage with the global adventure motorcycling community at events and media activations.
• Strengthen visibility and emotional connection within the adventure segment.
• Monitor trends and media platforms in adventure riding.
• Ensure clear, authentic brand messaging across media touchpoints.
• Develop relationships with international motorcycle magazines and journalists.
• Manage press activities including launches, press kits, and editorial opportunities.
• Coordinate media tests and field experiences for premium representation.
• Serve as main communication link between Alpinestars and ambassadors/partners.
• Collect riding feedback and convert insights into content.
• Align ambassador storytelling with brand strategy and product positioning.

Conoscenze

Media communications

PR & marketing

Storytelling

Writing

English (C1)

Descrizione del lavoro

Alpinestars, a global leader in performance and protective wear for adventure riding, seeks a Media & Communication Specialist – Adventure to amplify brand stories with test riders, ambassadors, and media.

You will translate performance and innovation into compelling narratives, build relationships with motorcycle press worldwide, coordinate launches and media events, and help shape messaging across all adventure channels.