Activation Manager - Italian Market

JR Italy; Milano; In loco; EUR 30.000 - 60.000; Tempo pieno

Descrizione del lavoro

Un'azienda innovativa nel settore della salute cerca un Activation Manager per il mercato italiano. Questa posizione dinamica richiede un esperto nella gestione dei social media e nella creazione di contenuti, capace di sviluppare strategie che coinvolgano il pubblico e amplifichino la presenza del marchio. Il candidato ideale avrà un forte background nel marketing digitale e un occhio attento per le tendenze emergenti. Se sei appassionato di storytelling e desideri contribuire a un marchio in crescita, questa opportunità è per te. Unisciti a noi e gioca un ruolo cruciale nel plasmare il futuro del nostro marchio in Italia.

Competenze

• 3+ anni di esperienza nella gestione dei social media e creazione di contenuti.
• Competenze tecniche in strumenti di creazione contenuti e piattaforme di gestione social.

Mansioni

• Sviluppare contenuti coinvolgenti per i social media e gestire la community.
• Collaborare con influencer per creare contenuti autentici e monitorare l'engagement.

Conoscenze

Gestione dei social media

Creazione di contenuti

Storytelling creativo

Analisi dei dati

Comunicazione

Formazione

Laurea in Marketing o Comunicazione

Strumenti

Canva

Adobe Suite

CapCut

Figma

Brandwatch

Descrizione del lavoro

Social network you want to login/join with:

Client:

Impress

Location:

Milan

Job Category:

Other

EU work permit required:

Yes

Job Reference:

214447576643849420833710

Job Views:

2

Posted:

30.03.2025

Expiry Date:

14.05.2025

Job Description:

Join Impress – Europe’s Leading Health-Tech Innovator!

We are the largest chain of orthodontic clinics with fully digital processes in Europe. We have revolutionised the invisible orthodontic sector with the best team of professionals specialised in making people smile and using the latest technology for the diagnosis, treatment, and follow-up of all cases.

Activation Manager - Italian Market (Based in Milan and willing to travel)

Content Creation & Management

• Develop and deliver engaging, high-quality content (social posts, stories, videos, interactive formats) for both paid and organic channels, tailored to the Portuguese market.
• Collaborate on content briefs and scripting, including the localization of global assets to ensure cultural relevance and brand alignment.
• Manage in-clinic content production alongside the medical team—capturing before-and-after cases, patient stories, and video/photo shoots. Ensure proper handling of patient agreements.
• Identify, curate, and amplify user-generated content to enhance brand authenticity across paid and organic touchpoints.
• Execute end-to-end content creation, including shooting and editing videos optimized for each platform.
• Build and maintain relationships with external content creators to scale production and ensure diverse creative output.
• Stay ahead of cultural and digital trends to implement innovative content formats, challenges, and viral campaigns.
• Collaborate with the global social media manager to develop and localize a social media calendar aligned with Portuguese market goals.
• Partner with the creative team to ensure visually compelling and on-brand content across all social platforms.
• Leverage data-driven insights to refine social media strategies, optimizing content for performance and engagement.
• Work closely with the Portuguese Marketing Manager and cross-functional teams to ensure social activations align with broader business objectives.
• Research and identify key influencers and digital personalities across social platforms like Instagram & TikTok.
• Collaborate with influencers to create authentic content that resonates with their audience and aligns with the brand’s messaging.
• Build outstanding working relationships with our current ambassador portfolio and new onboarding. Become a day-to-day contact ensuring that every Influencer has an amazing experience.
• Analyse and track our ambassador partnerships, including ensuring KPIs are being achieved and requirements are met.

Community Management

• Oversee daily engagement across social platforms, delivering timely, brand-aligned responses that foster community growth.
• Monitor and analyze community engagement metrics to identify opportunities for optimization and improved communication.

Who You Are:

• Based in Milan and willing to travel
• A creative storyteller with a deep understanding of social media dynamics, audience behavior, and platform-specific content strategies.
• A social-first thinker who thrives in fast-paced environments and is passionate about pushing creative boundaries.
• Proactive and trend-savvy—you continuously seek new opportunities to activate audiences and elevate brand presence.
• Self-motivated and results-driven, with an unwavering commitment to delivering "Impressive" outcomes.
• A collaborative leader who leads by example and embraces a culture of continuous improvement. Never accept results lower than “Impressive”.

Your Experience:

• Experience: 3+ years in social media management, content creation, or digital marketing, with a proven track record of delivering impactful campaigns.
• Expertise: Deep understanding of social media platforms (Instagram, TikTok, LinkedIn, Facebook) and emerging digital trends.
• Language Skills: Native-level Italian and high proficiency in English (additional languages are a plus!).
• Technical Skills: Proficient in content creation tools (e.g., Canva, Adobe Suite, CapCut, Figma) and social media management platforms (e.g., Brandwatch).
• Creative Mindset: Strong eye for engaging content, with the ability to adapt strategies for different platforms and audiences.

Please apply by sending your portfolio, website or account or examples of your work.

Join us and play a pivotal role in shaping the future of our brand in Portugal. If you're ready to create, engage, and drive impressive results—we want to hear from you!

At Impress, diversity powers our success. We encourage applicants of all backgrounds to apply and join us in shaping smiles around the world.