Zonal Head - Branch Banking

Axis Max Life Insurance Limited; Maharashtra; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

Axis Max Life Insurance Limited is seeking a Zonal Head for Bancassurance to lead the Mumbai partnership with Yes Bank in the branch banking segment. You will direct sales teams, nurture relationships with regional and branch managers, and drive overall channel performance.

The role requires leadership of the sales force, enforcement of CRM and governance standards, and strategic initiatives to increase insurance penetration among customers and Yes Bank staff, while delivering exceptional

Qualifications

• Graduate / Post Graduate degree in Sales or Marketing.
• Total 12–14 years in sales with 8–9 years in life insurance sales management or channel management.
• Experience in retail bank distribution and DSA relationships.

Responsibilities

• Lead Bancassurance YBL partnership in Mumbai.
• Engage regional and branch managers and Yes Bank leadership.
• Guide a team of sales executives and monitor activity.
• Drive insurance awareness and product penetration among Yes Bank customers.
• Provide competitor updates and best practices.

Skills

Sales management

Channel management

Bancassurance partnerships

Education

Graduate / Post Graduate in Sales / Marketing

Job description

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a joint venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited.

Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and a well-trained human capital.

Axis Max Life has been consistently ranked among the best workplaces by the GPTW Institute, reflecting its commitment to creating a positive and empowering work environment.

Job Description

Position

Zonal Head - Bancassurance (Yes Bank) – Branch Banking

No. of Positions

1

Department

Bancassurance

Function

Bancassurance YBL - Sales

Reporting to

VP - Bancassurance

Band

3

Location

Mumbai

KEY RESPONSIBILITIES

• Will be responsible for the Bancassurance (YBL) partnership in Mumbai.
• Create and maintain engagement with regional managers /branch managers and other key Yes Bank Head Office / Management Team members
• Lead a team of Sales Executives (Relationship Associates and Associate Sales Managers and Centre Managers) and monitor their input/output activity and ensure lead generation through various sources

• Increasing insurance awareness and product penetration among Yes Bank’s customers
• Increasing insurance penetration among Yes Bank staff members
• Suggest sizzlers and R&R platforms for Yes Bank’s employees who provide prospect leads as well as for MAX LIFE’s dedicated sales team
• Suggest product synergies and capture Yes Bank’s various customer touch-points for insurance sales opportunities
• Provide accurate and timely competitor updates/best practices

MEASURES OF SUCCESS

Business Plan:-

Collections:-

15th month Persistency (%) - >75%

Sales process Adherence:-

• Implementation of CRM
• Governance Rhythm
• Business Leakage & complaints

Effective Management of People

• Talent Retention - 70%
• Engagement Score – 85%

Customer centricity and satisfaction:

Effective Management of Customer

Key Relationships (Internal /External)

• Distribution leaders
• HR Team
• Training Team
• Planning & Analytics Team

Relationship Management, Leading people, Effective Management of Process

DESIRED QUALIFICATIONS AND EXPERIENCE

• Graduate / Post Graduate in Sales / Marketing
• 12-14 yrs of overall exp. in sales with a minimum of 8-9 yrs combined work experience in the fields of Life insurance sales management, Retail bank distribution, and Channel Management and/or DSA relationship.

State

Maharashtra

Branch

Department

Bancassurance

Function

Bancassurance YBL Branch Banking - Sales