Web Merchandiser_Product Launch Coordinator

Lenovo; Bengaluru Urban; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

A leading technology company is seeking a Web Merchandiser_Product Launch Coordinator in Bengaluru. This role involves developing merchandising strategies for Lenovo.com, managing product visibility, and conducting market research to maximize sales. The ideal candidate should have a Bachelor’s degree, experience in online merchandising, and strong analytical skills. This position offers the opportunity to work in a dynamic environment and influence product strategy.

Qualifications

• Proven experience in online merchandising.
• Ability to analyze market trends and customer data.
• Strong leadership and team management skills.

Responsibilities

• Develop and implement merchandising strategies to drive sales.
• Manage product assortment and visibility on Lenovo.com.
• Conduct regular market research to understand customer preferences.

Skills

Analytical Skills

Leadership

Communication

Creativity

Attention to Detail

Education

Bachelor’s degree in Business, Marketing or a related field

Tools

Adobe dashboard

Quantum Metric

Job description

Web Merchandiser_Product Launch Coordinator

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Overview

Responsible for planning and executing strategies to maximize product sales on Lenovo.com. Play a key role in ensuring products are presented in an appealing manner, and positioned to meet customer demand while aligning with online country leads and 4Ps. The web merchandiser is responsible for project managing all online projects for Lenovo.com. The work environment is fast-paced; the merchandiser should manage many projects and multi-task to handle last-minute, rapid deploy projects as well as longer-term projects. Innovation is required to meet deadlines. Excellent problem-solving skills and innovative thinking are required to maximize project results and team productivity. This role bridges customer demand and the company\'s product offerings to ensure a seamless customer experience on Lenovo.com.

Key Responsibilities

• Strategic Planning: Develop and implement merchandising strategies to drive sales, profitability, improve customer engagement, and market growth.
• Analyze trends, customer data, and competitor activities to make informed decisions.
• Collaborate with business teams, 4Ps, marketing, and global teams to align product offerings with consumer demands.
• Product Selection and Placement: Manage product assortment and visibility on Lenovo.com. Work with 4Ps to select the right products for display based on customer preferences and seasonal trends. Determine product placement strategies within stores to maximize visibility and sales.
• Visual Merchandising: Oversee the design and layout of product displays to ensure they are visually appealing and promote key products. Collaborate with campaign and DG teams to create in-store displays, promotions, and signage that drive traffic and sales.
• Market Research and Analysis: Conduct regular market research to understand customer preferences, industry trends, and emerging opportunities. Analyze data and provide insights on product performance, placements, and customer behavior to guide future planning.
• Promotions and Marketing Alignment: Collaborate with campaign and DG teams to develop in-store promotional campaigns and seasonal events. Ensure that merchandising strategies align with overall brand image and geo initiatives.
• Reporting: Regularly report to regional teams on performance, merchandising effectiveness, and any adjustments needed. Use data to provide actionable insights and recommendations for continuous improvement.

Key Skills and Qualifications

• Education: Bachelor’s degree in Business, Marketing or a related field.
• Experience: Proven experience in online merchandising.
• Analytical Skills: Ability to analyze market trends and customer data to make informed decisions using tools like Adobe dashboard and Quantum Metric.
• Leadership: Strong leadership and team management skills.
• Communication: Excellent communication and negotiation skills.
• Creativity: Ability to think creatively about product displays and promotions to attract customers.
• Attention to Detail: Detail-oriented to ensure accurate product placement, stock management, and reporting.

Equal Opportunity Employer: We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, veteran status, disability, or any other protected class.