Visual Designer

Klimb; Delhi; On-site; INR 1,200,000 - 2,100,000; Full time

Job summary

Smart Joules in New Delhi seeks a lead Visual Designer to craft brand-aligned visuals for marketing campaigns that drive growth and sustainability awareness. You will translate complex sustainability data into compelling visuals.

The ideal candidate has 5–6 years in marketing-focused visual design, a strong portfolio, and proficiency in Adobe Creative Suite, Figma, and presentation design. You will collaborate across content, product, and marketing teams to elevate our mission.

Qualifications

• Bachelor's degree in Graphic Design or related field.
• 5–6 years of experience in marketing-focused visual design.
• Portfolio showcasing marketing campaigns and brand-aligned visual work.
• Ability to handle multiple projects in a fast-paced environment.
• Excellent communication and collaboration skills.

Responsibilities

• Design compelling marketing collaterals, including social media creatives, digital ads, brochures, presentations, and email templates.
• Collaborate with content, product, and marketing teams to communicate Smart Joules' mission.
• Maintain consistency of the visual brand identity across platforms.
• Take ownership of multiple design projects with timely delivery.
• Translate data and sustainability stories into infographics and visuals.

Skills

Branding

Visual design

Campaign design

Storytelling

Cross-functional collaboration

Education

Bachelor's degree in Graphic Design

Tools

Adobe Creative Suite

Figma

Canva

After Effects

PowerPoint

Notion/Trello/Asana

HTML/CSS

Job description

Visual Designer - Lead (New Delhi)

At Smart Joules, we are in the pursuit of creating a world powered by energy efficiency. We are poised to lead the industry from the front, challenging archaic norms, questioning paradigms and redefining the rules of the game. As the nation’s pioneering and most reputable cooling-as-service (CaaS) startup, our vision is to mitigate 29 million tons of CO2 emissions before 2030, thus catalyzing India’s sustainability agenda to reduce carbon emissions and achieve Net Zero by 2070.

With cutting edge technology, relentless innovation and a never say die attitude, we at Smart Joules have traveled a long distance and now it is time for us to shift gears. Would you like to be a part of the exciting journey ahead?

Our impact so far includes:

• 25.2 Crore KWH energy saved across all its clients till date, equivalent to the annual consumption of more 28 Lakh avg. Indian households
• 1,78,000+ metric tons of annual CO2-eq. emissions reduction from existing projects
• Saved more than INR 204 Crore of energy

Achieved through innovative business models like

• JoulePAYS: Pay-as-you-save model offering guaranteed energy savings with 0 CapEx and 0 risk for existing buildings and factories
• JouleCOOL: Cooling-as-a-service (build-own-operate-maintain-analyze-optimize) model offering sustainable, convenient, quality and economical cooling for new buildings
• DeJoule: IoT platform technology with hardware and software to continuously identify and automatically eliminate operational energy wastage

For more details, see:

• This interview with Govind explaining our business
• This podcast with Forbes discussing our business and growth plans
• Our website and LinkedIn page have additional information
• Our Client Case study Video showcasing our technical prowess

About the role:

We are seeking aVisual Designerwith 5–6 years of experience in marketing-focused design. This role requires a creative professional with strong design fundamentals, a strategic mindset, and a keen eye for detail. You will create engaging, brand-aligned visuals for campaigns that drive business growth and sustainability awareness.

Key Responsibilities of the role will include:

• Design compelling marketing collaterals, including social media creatives, digital ads, brochures, presentations, and email templates.
• Collaborate with content, product, and marketing teams to produce visuals that effectively communicate Smart Joules' mission and offerings.
• Maintain consistency of the visual brand identity across all communication platforms.
• Take ownership of multiple design projects, ensuring timely delivery with high-quality standards.
• Translate data and sustainability impact stories into infographics and other visual storytelling formats.

Tool Proficiency:

• Adobe Creative Suite(Photoshop, Illustrator, InDesign) – Advanced
• Figma– For interface design, wireframes, and collaboration
• Canva– For quick-turn marketing designs
• After Effects / Premiere Pro– For basic animation and motion graphics (Preferred)
• PowerPoint / Google Slides– For creating impactful presentations
• Notion / Trello / Asana– For task and design workflow management (Optional)
• Basic HTML/CSS– A plus, but not mandatory

The Ideal candidate will have a proven track record and be a strategic thinker with a passion for creating impactful creatives and driving business results

Specific requirements include:

• Bachelor's degree in Graphic Design, Communication Design, Fine Arts, or a related field.
• 5-6 years of experience in a marketing-focused visual design role.
• Strong visual storytelling skills with a deep understanding of branding, layout, typography, and color theory.
• Portfolio showcasing marketing campaigns and brand-aligned visual work.
• Ability to handle multiple projects in a fast-paced, agile environment.
• Excellent communication and collaboration skills.

Bonus points for

• Experience working with clean-tech, energy, or sustainability-focused brands.
• Familiarity with designing for performance metrics (e.g., ad CTRs, engagement).
• Exposure to corporate branding guidelines and design systems.