Video Editor & Content Creator

Weekday AI (YC W21); Dadri; On-site; INR 450,000 - 600,000; Full time

Job summary

Weekday AI (YC W21) is seeking a talented Content Creator & Video Editor for a full-time position based in Noida, India. The ideal candidate blends creativity with strong execution skills to produce high-performing video content for digital platforms. Responsibilities include creating engaging product videos, social media content, and ad creatives. Candidates should have a minimum of 3 years experience, strong expertise in video editing tools, and familiarity with D2C brands, particularly in lifestyle or home decor sectors. Competitive salary in the range of Rs 450000 to Rs 600000 per annum provided.

Qualifications

• 3+ years of experience in content creation and video editing.
• Experience with D2C brands, especially in lifestyle and home decor preferred.
• Strong understanding of audience engagement and performance metrics.

Responsibilities

• Create and edit high-performance video creatives for Meta and digital platforms.
• Develop engaging social media content aligned with the brand's aesthetic.
• Optimize videos for hooks, retention, and conversion performance.

Skills

Video editing tools (Premiere Pro, Final Cut Pro, After Effects)

Creativity and storytelling

Understanding of Meta ads

Attention to detail

Tools

Adobe Premiere Pro

Final Cut Pro

After Effects

Job description

This role is for one of the Weekday's clients. Salary range: Rs 450000 - Rs 600000 (ie INR 4.5-6 LPA). Min Experience: 3 years. Location: Noida. JobType: full-time.

We are looking for a highly creative Content Creator & Video Editor who can blend storytelling, aesthetics, and performance-driven content into visually compelling brand experiences. This role is ideal for someone who understands modern social media culture, knows how to create scroll-stopping creatives, and can transform concepts into premium content that drives engagement and conversions.

As part of a fast-growing design-first lifestyle brand, you will work on creating high-performing ad creatives, social media content, product videos, and visually rich campaigns that reflect a refined and modern brand identity. You should be someone who not only edits exceptionally well but also thinks like a creator — understanding audience attention, hooks, retention, and the psychology behind performance content.

This role requires strong execution skills, creative taste, and the ability to work quickly in a high‑output startup environment. Candidates with prior D2C brand experience, especially in lifestyle, fashion, home decor, or consumer brands, will have a strong advantage.

Key Responsibilities

• Create and edit high-performance video creatives for Meta and other digital platforms
• Develop visually compelling social media content aligned with the brand's aesthetic and storytelling style
• Produce engaging product videos, catalog visuals, reels, and campaign edits
• Translate creative references and briefs into polished, premium‑quality outputs
• Optimize videos for stronger hooks, retention, engagement, and conversion performance
• Experiment with AI‑based content creation tools and workflows to enhance creativity and efficiency
• Collaborate with marketing and creative teams to execute campaigns and content strategies
• Maintain consistency in visual language, brand identity, and storytelling across all content formats
• Continuously test, iterate, and improve creative outputs based on performance insights and audience response
• Stay updated with evolving social media trends, editing styles, and content formats

What Makes You a Great Fit

• Strong expertise in video editing tools such as Premiere Pro, Final Cut Pro, After Effects, or similar platforms
• Excellent understanding of composition, pacing, storytelling, transitions, and visual aesthetics
• Ability to create premium‑looking content that balances branding with performance marketing goals
• Strong understanding of Meta ads, short‑form video trends, and performance‑driven creative strategy
• Creative mindset with the ability to turn simple ideas into visually impactful content
• Comfortable working in a fast‑paced startup environment with quick turnarounds and multiple iterations
• Interest in AI‑powered creative workflows and emerging content tools
• Strong attention to detail and ability to maintain high visual standards consistently
• Experience working with D2C brands, lifestyle brands, or home decor content is highly preferred
• Understanding of what makes products stand out in crowded social feeds and competitive digital environments