Territory Manager - Sales (Retail)

Legrand; Delhi; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Legrand in Delhi invites a driven Territory Manager – Sales (Retail) to expand our market presence in the retail channel across a defined geographic area, delivering electrical and digital solutions to customers. You will lead primary and secondary trade sales, onboard independent brokers, and build strong relationships with retailers and distributors while meeting quarterly and annual targets.

The role requires proactive collaboration with product, marketing, and service teams, regular sales

Qualifications

• MBA or Engineering/ Electronics degree.
• Minimum 5 years B2B retail sales experience.
• Proven track record in managing primary and secondary sales channels.
• Willingness to travel within the assigned territory.

Responsibilities

• Develop a territory sales plan for primary and secondary retail channels.
• Identify and onboard independent brokers (IBs) and key retail partners.
• Hit quarterly and annual sales targets for electrical and digital product lines.
• Monitor market trends and competitor activity to guide strategy.
• Coordinate with product, marketing and service teams for seamless customer experience.
• Conduct sales presentations, product demos, and partner trainings.
• Analyze sales data and report performance to senior management.
• Negotiate contracts and pricing with customers and distributors.
• Travel within the territory to visit customers and attend events.

Skills

B2B sales

Negotiation

Relationship building

Territory planning

CRM proficiency

Education

MBA or Engineering/Electronics

Tools

CRM software

MS Office

Job description

Job Description

The Territory Manager – Sales (Retail) will be responsible for expanding NEDS' market presence in the retail segment across a defined geographic area. You will lead primary and secondary trade sales, work closely with independent brokers (IBs), and build strong, lasting relationships with customers. The role demands a proactive, adaptable approach to meet and exceed sales targets while collaborating with internal teams to deliver tailored electrical and digital solutions.

Job Description

The Territory Manager – Sales (Retail) will be responsible for expanding NEDS' market presence in the retail segment across a defined geographic area. You will lead primary and secondary trade sales, work closely with independent brokers (IBs), and build strong, lasting relationships with customers. The role demands a proactive, adaptable approach to meet and exceed sales targets while collaborating with internal teams to deliver tailored electrical and digital solutions.

Responsibilities

• Develop and execute a territory sales plan targeting primary and secondary retail channels.
• Identify, onboard, and nurture relationships with independent brokers (IBs) and key retail partners.
• Achieve quarterly and annual sales targets for electrical and digital product lines.
• Monitor market trends, competitor activity, and customer feedback to inform strategy.
• Coordinate with product, marketing, and service teams to ensure seamless customer experience.
• Conduct regular sales presentations, product demos, and training sessions for retail partners.
• Analyze sales data and generate performance reports for senior management.
• Negotiate contracts, pricing, and promotional terms with customers and distributors.
• Ensure compliance with company policies, pricing guidelines, and regulatory requirements.
• Travel within the assigned territory to visit customers, attend trade events, and gather market intelligence.

Qualifications

• MBA or technical degree (Engineering, Electronics, or related field).
• Minimum 5 years of B2B retail sales experience, preferably in electrical or digital systems.
• Proven track record in managing primary and secondary trade sales channels.
• Strong relationship-building and negotiation skills.
• Demonstrated initiative and ability to adapt to changing market conditions.
• Excellent communication and presentation abilities.
• Proficiency with CRM tools and Microsoft Office suite.
• Analytical mindset with ability to interpret sales data and market trends.
• Willingness to travel extensively within the assigned territory.
• Ability to work collaboratively across cross-functional teams.