Territory Manager- Lucknow

Brown-Forman Australia Pty. Ltd.; Lucknow; On-site; INR 1,000,000 - 1,500,000; Full time

Benefits offered by this job

Equitable pay structures

Premium employee experience

Diverse workforce benefits

Job summary

A leading spirits company is seeking an experienced professional to manage commercial operations in Uttar Pradesh. You will be responsible for driving profitable growth of our brands in both on-premise and off-premise channels. The ideal candidate should have at least 8 years of experience, with substantial time spent in Uttar Pradesh, and possess strong negotiation and analytical skills. This position offers a unique opportunity to contribute to a prominent brand while fostering relationships with key stakeholders in a dynamic market.

Qualifications

• 8+ years of experience, with at least 4 years in Uttar Pradesh.
• Knowledge of the alcohol industry or related industries.
• Ability to execute promotional activities excellently.

Responsibilities

• Manage commercial operations and grow Brown-Forman brands in Uttar Pradesh.
• Drive business growth and track competitor activity.
• Build relationships with key customers and partners.

Skills

Sales knowledge

Marketing understanding

Commercial acumen

Negotiation skills

Analytical skills

Relationship building

Job description

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

Quote from Hiring Manager

The role is responsible for managing the commercial operations and profitable growth of Brown-Forman Brands in UP for both On and Off Premise. This includes developing an in-depth understanding of the commercial drivers in the defined area and being responsible for managing the area’s accounts and commercial deliverables.

Location

Lucknow

Responsibilities

• Manage commercial operations and drive profitable growth of Brown‑Forman brands in Uttar Pradesh for both on‑premise and off‑premise channels.
• Develop a deep understanding of the commercial drivers in the defined area.
• Oversee area accounts and secure commercial deliverables.
• Drive business growth, brand availability, track competitor activity, and plan & execute commercial and marketing support along with promotional events.

What You Can Expect

• Work in one of the most important markets of the country.
• Collaborate with world‑class premium brands and experience a great culture.
• Build lasting relationships with key customers.
• Travel extensively within the assigned territory to drive business development.
• Partner with internal and external stakeholders to drive activations.
• Drive results and make an impact in your assigned territory from day 1.

Qualifications

• Knowledge and understanding of the basics of sales, marketing and distribution.
• Knowledge of the alcohol industry or related industries for the assigned territory.
• A minimum of 8 years of experience, with at least 4 years in Uttar Pradesh.
• Ability to build lasting relationships with customers toward mutual benefits.
• Ability to execute promotional activities with excellence in the assigned territory and/or accounts.
• A business development mindset that continuously seeks new opportunities and creative solutions to problems.
• An eye for detail regarding our brands and competitor activities.

Desired Skills

• A winning attitude focused on results.
• Energy, agility and intensity to drive change and business.
• Strong commercial acumen.
• Strong negotiation and analytical skills.
• High learning agility and self‑motivation.
• Ownership mindset with strong collaborative skills.
• Problem‑solving skills with a solution mindset.

Benefits

Total Rewards at Brown‑Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

Brown‑Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown‑Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.