Store Manager

Lenskart; Jamshedpur; On-site; INR 400,000 - 750,000; Full time

Job summary

Lenskart in India is seeking a Store Manager in Jamshedpur to bridge strategy and execution, guiding the store toward sales targets, customer satisfaction, and a motivated team. You will oversee daily operations, training, stock management, and POS transactions to ensure a seamless customer experience.

The ideal candidate holds a Graduate degree, demonstrates leadership, communication, and the ability to develop people, while maintaining high service standards and SOP adherence.

Qualifications

• Graduate with relevant retail/management exposure.
• Proven ability to lead teams and drive sales.
• Strong communication and customer-service mindset.

Responsibilities

• Greet customers and coach the team to do the same.
• Drive store sales, conversions, and customer satisfaction.
• Manage staff morale, training, and attrition control.
• Resolve customer queries and complaints at store level.
• Oversee stock, cash reconciliation, and POS transactions.
• Schedule shifts, ensure SOP adherence, and staffing levels.
• Support recruiting and staff development initiatives.

Skills

Leadership

Customer service

People development

Communication

Retail operations

Education

Graduate

Tools

POS systems

Job description

STORE MANAGER

• Title - Store Manager
• Reporting to - Area Operations Manager
• Skip Level - City/Zonal Manager

About the Role

A Store Manager at Lenskart acts as an important link between strategy and execution. He/she drives the store towards achieving all assigned metrics of Store Sales, Conversions, Customer satisfaction etc and is responsible for keeping a high level of morale among the store staff, developing them, controlling attrition, and ensuring smooth operations at the store.

Responsibilities

• Greeting customers when they enter store and coaching the team to do the same
• Displaying commitment towards providing exceptional Customer Service and ensuring that
• Lenskart associates also treat Customer Satisfaction as a priority
• Dealing with customer service issues such as queries and complaints at store level and ensuring
• this is consistent with the team
• Customer focus: Driving Net Promoter Score
• Striving to have long lasting and fruitful relationships with each of our customers
• Driving the sales of the store to meet the allotted targets by allocating the targets to the staff
• Developing a culture of high sales performance expectations, i.e. Sales Leadership Motivating and inspiring the field team to drive for results
• Driving sales vs. plan
• Assessing field capability and establish performance priorities at group level Assisting in recruiting and selecting high potential staff
• People development
• Providing effective on-the-job training and guidance to team members making use of company training modules Delivering clear, motivating and constructive feedback in a timely manner to all retail associates ,Evaluating the training needs of store associates and working closely with L&D department to execute the developmental plan
• (Attrition Control)
• Understanding the reasons for attrition and taking measures to control it ,Monitoring cash reconciliation to ensure there is no mismatch of store funds ,Ensuring availability of required merchandise and services
• Conducting stocktakes regularly Cash & Inventory management
• Ensuring the staff at store level has basic understanding of POS System to ensure transactions are properly and effectively processed
• Performing the necessary quality checks for the new products
• Working very closely with other departments till the product reaches the customer and ensuring the best customer experience to the Lenskart Customer
• Ensuring that all store employees, including the Optometrist, are taken care of and their issues are resolved Supervision
• Ensuring that the eye check-ups are conducted as per the SOP and maintain high quality standards

SOP adherence & implementation

Ensuring that all SOPs for retail are implemented successfully and adhered to by store employees

Updating colleagues on business performance, new initiatives and other important issues

Scheduling the team shift timings to meet the store and business needs and demands

Ensuring staffing levels are adequate to effectively operate the store

Store upkeep & maintenance

• Ensuring the security of all Lenskart equipment and that there is no shortage of stock units or damage in the store

Personal attributes & competencies

• Minimum qualification: Graduate
• Ability to act as a link between strategy and execution
• Ability to develop and inspire people to achieve their best
• Ability to build rapport and trusting relationships
• Ability to understand stated and unstated needs of the customer and offer solutions
• Clear communication and active listening skills
• Ability to adapt to a changing environment and openness to learn
• Proactive task ownership, result-orientation, and customer-orientation
• Ability to multitask and organize activities based on priority