Store Manager

Lenskart; Bhilwara; On-site; INR 400,000 - 600,000; Full time

Job summary

Lenskart is seeking a Store Manager to bridge strategy and execution at the store level in Bhilwara, Rajasthan. You will drive sales, ensure customer satisfaction, and lead a team to achieve targets with high morale.

Responsibilities include coaching staff, managing cash and inventory, and enforcing SOPs to maintain top service quality and store standards.

Qualifications

• Minimum qualification: Graduate.
• Acts as a link between strategy and execution.
• Develops and inspires people to achieve their best.
• Builds rapport and trusting relationships with customers and staff.
• Clear communication and active listening; adapts to change.

Responsibilities

• Drive store sales, conversions, and customer satisfaction targets.
• Develop staff, control attrition, and maintain smooth store operations.
• Coach team to deliver exceptional customer service and quality experience.
• Manage cash; stock, POS usage and regular stock takes.
• Ensure SOPs are followed and eye-check SOPs adhered to.

Skills

Strategy execution

People development

Customer relationship

Communication

Multitasking

Proactive ownership

Customer orientation

POS System

Education

Graduate

Tools

POS System

Job description

JOB DESCRIPTION-STORE MANAGER

Title Store Manager

Reporting to Area Operations Manager

Skip Level City/Zonal Manager

About Lenskart

With a mission to give India a vision, Lenskart.com is India's fastest growing eyewear company.

Lenskart's products include prescription eyewear, branded contact lenses and sunglasses, all equipped with the customers eye powers.

About the Role

A Store Manager at Lenskart acts as an important link between strategy and execution.

He/she drives the store towards achieving all assigned metrics of Store Sales, Conversions, Customer satisfaction etc. and is responsible for keeping a high level of morale among the store staff, developing them, controlling attrition, and ensuring smooth operations at the store.

Responsibilities

• Area
• Activities expected to be performed by a Lenskart Store Manager
• Greeting customers when they enter store and coaching the team to do the same
• Displaying commitment towards providing exceptional Customer Service and ensuring that
• Lenskart associates also treat Customer Satisfaction as a priority
• Dealing with customer service issues such as queries and complaints at store level and ensuring this is consistent with the team
• Customer focus:
• Driving Net
• Promoter Score
• Striving to have long lasting and fruitful relationships with each of our customers
• Driving the sales of the store to meet the allotted targets by allocating the targets to the staff
• Developing a culture of high sales performance expectations, i.e. Sales Leadership
• Motivating and inspiring the field team to drive for results
• Driving sales vs. plan
• Assessing field capability and establish performance priorities at group level
• Assisting in recruiting and selecting high potential staff
• People development
• Providing effective on-the-job training and guidance to team members making use of company training modules
• Delivering clear, motivating and constructive feedback in a timely manner to all retail associates
• Evaluating the training needs of store associates and working closely with L&D department to execute the developmental plan

Attrition Control

• Understanding the reasons for attrition and taking measures to control it
• Monitoring cash reconciliation to ensure there is no mismatch of store funds
• Ensuring availability of required merchandise and services
• Conducting stocktakes regularly
• Cash & Inventory management
• Ensuring the staff at store level has basic understanding of POS System to ensure transactions are properly and effectively processed
• Performing the necessary quality checks for the new products
• Working very closely with other departments till the product reaches the customer and ensuring the best customer experience to the Lenskart Customer
• Ensuring that all store employees, including the Optometrist, are taken care of and their issues are resolved

Supervision

• Ensuring that the eye check-ups are conducted as per the SOP and maintain high quality
• standards
• Ensuring that all SOPs for retail are implemented successfully and adhered to by store employees
• Updating colleagues on business performance, new initiatives and other important issues
• Scheduling the teams shift timings to meet the stores business needs and demands
• Ensuring staffing levels are adequate to effectively operate the store
• SOP adherence & implementation
• Maintaining the store as per Lenskart standards, regularly cleaning the frames and other
• equipment at the store
• Ensuring the security of all Lenskart equipment and that there is no shortage of stock units or damage in the store Store upkeep & maintenance

Personal attributes & competencies

• Minimum qualification: Graduate
• Ability to act as a link between strategy and execution
• Ability to develop and inspire people to achieve their best
• Ability to build rapport and trusting relationships
• Ability to understand stated and unstated needs of the customer and offer solutions
• Clear communication and active listening skills
• Ability to adapt to a changing environment and openness to learn
• Proactive task ownership, result-orientation, and customer-orientation
• Ability to multitask and organize activities based on priority